The 5% Institute

AUGUST 7, 2023

In today’s dynamic business landscape, possessing a comprehensive set of skills is crucial for any successful account manager. The role of an account manager goes beyond mere customer service – it involves nurturing client relationships, driving revenue growth, and enhancing a company’s reputation.

Account management 52

Account management Negotiate X-functional Cross-sell 52

SalesHandy

MAY 28, 2021

Most of the time – the objective is to get them to book time with your Account Managers. After you’re done following up and priming the leads for the next stage – Demo calls, and have gotten them to agree to hop on one, pass them onto your Account Execs or Managers. Leverage social proof.

Cold Call 98

Cold Call Closing Contact Follow-up 98

Sales Hacker

MAY 26, 2020

Should that be a separate account management team? How is the existing customer conversation and revenue managed? Is it owned by the customer success team, by a different account management team, by the new business team? And then should they own renewals? Should they own logo renewal? Should they own upsells?

Prospecting 97

Prospecting E-commerce Account management Up-sell 97

SaaStr

MAY 14, 2023

We didn’t have the trust from the customer, but really only one customer at a time in the beginning. That’s really awesome, and then possibly we added up customer’s bigger live stream genius and that adds up, and creates the kind of trust and from there you just got to scale step after step. That was huge for us.

Price 90

Price Start-ups Up-sell X-functional 90

SaaStr

FEBRUARY 11, 2020

The other one is, as soon as you can, again, split the new customers signing versus account management/customer success. In lead generation, it’s really hard to get accurate metrics that you can trust. If I don’t trust the metrics, I don’t know what to invest in. It just won’t. Sales wants SQLs.

Growth 73

Growth Niche Hospitality X-functional 73

SaaStr

JULY 24, 2019

This is pretty simple, but when I look at this industry, a lot of times what I see is organizations crafting pricing packages that would enable, for example, an enterprise-wide license, where an organization pays you X amount of money, and they have unlimited seats, unlimited usage. We’ve added a technical account manager function.

X-functional 53

X-functional Engineering Clients Start-ups 53

SaaStr

FEBRUARY 25, 2020

Because it’s not so much focused around X, Y, Z NPS score. And then we transition them to support and then we give them to the account manager and then we do their renewal. There’s great ways in which you can leverage things like GT Crowd Crop Tara, Trust Radius. Maybe, maybe not. Any additional questions?

Prospecting 85

Prospecting Customers Promote X-functional 85