Search Engine Land

OCTOBER 2, 2023

Main navigation A consistent navigation structure facilitates a smoother user experience on a website by minimizing potential confusion. Conversely, unpredictable or inconsistent layouts can block users from efficiently locating the necessary information. Accessibility elements impacting SEO 1. SUBSCRIBE See terms.

X-functional 134

X-functional Engineering Angle User Experience 134

ConversionXL

AUGUST 15, 2014

For starters, I want you to consider that research has found that it only takes about 0.013 seconds (13 milliseconds) for the brain to process an image, and that it processes visual information 60,000x faster than text. Same goes for Zoom functionality too. Making a Strong First Impression. image source.

Product 98

Product X-functional User Experience Angle 98

ConversionXL

SEPTEMBER 5, 2019

I recently created robust user personas for CXL Institute (on inspiration from a course in our CRO certification program taught by Stefania Mereu and Eric Taylor ), and it went well. This post will outline the entire process, giving code examples, data analysis examples, survey questions—the whole thing. Table of contents.

X-functional 115

X-functional Represent Follow-up User Experience 115

ConversionXL

MARCH 7, 2017

I recently created robust user personas for CXL Institute (on inspiration from a course in our CRO certification program taught by Stefania Mereu and Eric Taylor ), and it went well. This post will outline the entire process, giving code examples, data analysis examples, survey questions – the whole thing. plot(pcanalysis).

X-functional 102

X-functional Represent Follow-up Up-sell 102

ConversionXL

MAY 14, 2014

Since Avvo was still in the start-up stage, they were focusing on growing traffic from every angle, yet blindly growing was actually losing them potential conversions that would have been possible through optimizations. Being able to translate the complexity of a heatmap is like reading an X-ray. We get fired in the process.

Conversion 124

Conversion Sell E-commerce Legal 124

SaaStr

AUGUST 19, 2020

So we spent a lot of time leading up to then our objective which was to really reinvest in the core user experience, get back to the basics and deliver and untap the love that made the company and the product great in the first place. I had the good fortune to be at Google X for a time and be surrounded by just amazing human beings.

E-commerce 101

E-commerce Price Start-ups Growth 101

ConversionXL

APRIL 6, 2016

Dual Process Theory – the brain is made up of two “systems.” Perhaps because they require effort (to X). The Hook Model is designed to connect the user’s problem to your solution with enough frequency to create a habit. Angle (motivation you provide – both conscious and non-conscious).

A/B testing 77

A/B testing Non-Profits E-commerce X-functional 77