Remove Click Through Rate Remove CTR Remove Entertainment Remove Promote
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How to transform your Google Ads headlines with anti-audiences

Search Engine Land

Lingopie’s ad, “Bingewatch your way to Fluency,” perfectly promotes its offering. It attracts learners who prefer a more entertainment-based method, while those in a rush or seeking a rigorous academic structure look elsewhere. It’s a common misconception: “An ad’s only job is to get clicked.

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YouTube Strategy Lessons from a Channel with 1.6 Million Subscribers

ConversionXL

You can break them up into three main types—education, entertainment, and self-promotional. The ones that are crushing it have figured out the formula of how to blend education with entertainment. Entertainment. Compared to educational videos, I believe pure entertainment videos are more challenging.

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How to audit your YouTube channel for brand success

Search Engine Land

Visibility metrics (impressions and CTR) Impressions refer to how often your video’s thumbnail is shown to people on YouTube, while the CTR shows how often people click on it to watch the video. Having high impressions but low CTR can suggest your title or thumbnail needs a bit of tweaking.

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How SEO and content marketing work together

Search Engine Land

This content is not intended to sell something or promote the brand, but rather educate, entertain, or empower prospects. Ultimately, earning a top 5 spot in organic (non-paid) results in Google promises the best chance people will not just see your listing, but also click on it. What is SEO?

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How to ‘un-ruin’ the internet: The ultimate guide for SEOs

Search Engine Land

Give up on ever making money, sharing your work with others, or promoting your products or services. Promotes the company’s value proposition of saving money. And why do businesses promote themselves online? However, not everyone felt that any presence of commercial promotion online would count as spam.

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25 Social Media Campaign Ideas to Try in 2019

Hubspot

The summer before my sophomore year in college, I was scrolling through Facebook when I saw my friend dump a bucket of ice water on herself. When I read the status update, I realized she was doing the Ice Bucket Challenge in an effort to promote awareness for amyotrophic lateral sclerosis (ALS) disease. Showcase happy customers.

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Can You Really Drive Traffic With Clickbait Articles?

Hubspot

Clickbait is great for raising click-through rates, but you'll likely leave readers feeling deceived. Though the things in the listicle do promote organizational structure, it's almost impossible to guess what the article will contain. Another common form of clickbait is through advertisements. Clickbait Ads.

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