Search Engine Land

JANUARY 18, 2023

According to Google: If you click on a website and the part of the website you see first either doesn’t have a lot of visible content above-the-fold or dedicates a large fraction of the site’s initial screen real estate to ads, that’s not a very good user experience. Such sites may not rank as highly going forward.

Real Estate 112

Real Estate Government Engineering Campaign 112

Hubspot

MAY 23, 2019

Millions of dollars are poured into the Google Display Network (GDN) every day. Google offers endless options for marketers to promote their products, so how is this network different? Though the audience intent is not as strong, you get a much lower cost-per-click, and many more impressions. Why Use the Google Display Network?

Networking 78

Networking CTR Agriculture Campaign 78

Search Engine Land

NOVEMBER 20, 2023

only) LinkedIn is the most popular social networking site for people who want to build relationships, learn and figure out a way to do business online. Out of 46 A/B tests conducted, the AI-generated headline won in 21 instances, the original won in 11, and 14 cases, there was no clear winner due to low click-through rates.

A/B testing 128

A/B testing Click Through Rate Real Estate Niche 128

Search Engine Land

FEBRUARY 19, 2024

Delivering content at scale: Employing a content delivery network (CDN) facilitates the efficient delivery of your content and digital assets. More Google properties will occupy SERP real estate – like SGE, People Also Ask, image listings, video listings, local listings and more.

Objectives and Key Results 111

Objectives and Key Results Territory Real Estate Hospitality 111

Search Engine Land

FEBRUARY 20, 2023

Google doc rekindles myth that click-through rate affects rankings 2019: Despite repeatedly saying they did not use click data for search ranking purposes, a fresh document triggered confusion around the topic again. New local SERP live in Europe 2020: Branded directory buttons were being displayed above the map.

Real Estate 96

Real Estate Retail Engineering Launch 96

ConversionXL

NOVEMBER 22, 2022

Featured guides: Bounce Rate vs. Exit Rate: What’s the Difference? What is Click-Through Rate? Conversion rate: Understand marketing success Where to track conversion rate 10. Click-through rate: Understand how your emails and ads engage customers Where to track click-through rate 11.

CTR 105

CTR Click Through Rate Non-Profits Campaign 105

ConversionXL

JULY 8, 2014

Our research showed titles with eight words had the highest click-through rates with these headers performing 21% better than average – so consider the length of your title if you want to get clicks. For example, “How to Write for Social Media and Double Your Click-Through Rates in Thirty Days”.

Click Through Rate 118

Click Through Rate Technique Real Estate User Experience 118