article thumbnail

Sales Managers – Why Isn’t Goal Setting Easy?

Anthony Cole Training

I was first introduced to goal setting in sales when I was an insurance agent with National Life of Vermont. Towards the end of my career, I contracted with a sales trainer, Tom. The General Agent was Dave and his manager was Bob. Based on that equation, the established goal was to write 100 lives. You do the math. Well, not entirely.

article thumbnail

Lunch and Learn - 12 Sales Lessons from Rich Ambrose

Anthony Cole Training

In 1987, when I entered the life insurance business with David Zimmerman at National Life of Vermont, I learned that selling life insurance was truly "selling" and my experience with Nautilus had been merely "order-taking". My first introduction into sales was with Nautilus Equipment Inc. in Dallas, Texas. I thought that was selling.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Ben & Jerry's Drops Email Marketing In Favor of Social Media

Hubspot

Ben & Jerry's Ice Cream of Vermont announced in an email to their subscribers last week that they will be discontinuing their regular email marketing campaigns, in favor of social media. The cost savings was clearly a major factor in their decision to focus entirely on social media.

article thumbnail

The Secret of Successful Account-Based Selling? Going After the Big Fish

Salesforce

Account-based selling (ABS) is a sales approach that prioritizes building relationships with high-value account holders so you can quickly close big deals. Other benefits include: Higher conversion rates: ABS can help you land larger clients and close better deals. Watch the demo What is account-based selling?

Sell 59
article thumbnail

It’s Not the Wild West: 12 Tactics to Make Your Price Negotiations Smooth and Successful

Salesforce

There’s no better feeling than closing a deal after a tough price negotiation. If that doesn’t work, I’ll add another discount of 2% for a multi-year contract to make the deal more enticing. Everyone is smiles, satisfied with the deal. But getting to that stage requires more than charm and good luck.

article thumbnail

How to Negotiate Your Next Sales Contract: 9 Tips for Success

Salesforce

To successfully negotiate a contract in today’s sales climate, you need to prioritize relationship building over persuasion, practice active listening, and empathize with your customers’ challenges. What you’ll learn: What is contract negotiation? Why is contract negotiation important?

article thumbnail

How Much Will Your Reps Make? Everything You Need to Know About On-Target Earnings (OTE)

Salesforce

Each one of your reps has consistently demonstrated product knowledge in meetings and built strong relationships with clients, leading 100% of your customer base to renew their contracts. It offers just enough incentive for support staff — like those in finance or service — to go that extra mile and close deals when possible.