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What is quality score and how to use it in PPC

Search Engine Land

Here, Google examines how well keywords are featured in the ad copy and how closely the keyword idea matches the query. How closely the keyword that triggered the ad matches the query. 12.04962963 Massachusetts 5.142857143 54 5.325890411 New Hampshire 5.452380952 13 8.412142857 Rhode Island 4.666666667 31 7.80925 Vermont 5.2

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SaaStr Podcasts for the Week with Bernadette Nixon, Jay Snyder, Nick Mehta, Loren Padelford, and Jason Lemkin

SaaStr

I’m on a boat in Rhode Island. Nick Mehta: On a boat in Rhode Island and then our second guest Jay Snyder, who just recently took over as Chief Customer Officer of New Relic, publicly traded SaaS company. Nick Mehta: That’s well said, that’s a good way to close out. You’re on a boat.

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It’s Not the Wild West: 12 Tactics to Make Your Price Negotiations Smooth and Successful

Salesforce

There’s no better feeling than closing a deal after a tough price negotiation. In this article, we’ll show you how to perfect that skill — complete with 12 price negotiation tactics used by reps across industries. What you’ll learn: What is price negotiation? Why are price negotiations important?

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The History of Happy Hour: Inside the Popular Post-Work Tradition

Hubspot

What brave soul pioneered the way for the rest of us to enjoy cheap beer and half-priced chicken wings after a long day of reports and meetings? Not to mention, it eliminated lots of jobs, caused businesses to close their doors, and opened up the floodgates for bootlegging. Rhode Island. From 4 to 6 p.m., North Carolina.

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Is Competition Based Pricing a Winning Strategy?

Salesforce

One of the easiest ways to keep tabs on your competitors is to watch their prices. Making regular price adjustments to match or undercut similar offerings in the same market is a common tactic used by companies of all types and sizes. It’s called competition based pricing. But this is not just about getting ahead.

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How to Supercharge Your Sales Velocity for Quicker Wins

Salesforce

(More on how these fit together below.) ( Back to top ) Why it’s important to track sales velocity Monitoring your sales velocity helps you accurately track the time it takes for your team to close deals. To find your deal value, divide your generated revenue by the number of deals closed. 1/4 = 0.25

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The Secret of Successful Account-Based Selling? Going After the Big Fish

Salesforce

Account-based selling (ABS) is a sales approach that prioritizes building relationships with high-value account holders so you can quickly close big deals. Other benefits include: Higher conversion rates: ABS can help you land larger clients and close better deals. Watch the demo What is account-based selling?

Sell 59