Remove Cold Call Remove Cross-sell Remove Market share
article thumbnail

Why Do Enterprises Struggle to Adopt Inbound?

Hubspot

The availability of free, high-quality information online has simply changed the game for the way all businesses -- small and large -- communicate with and sell to consumers. Additionally, large companies can afford a massive outbound sales team for cold calling.

article thumbnail

Sales tactics: 15 effective strategies, tips and much more

Salesmate

It controlled 70% of the market share for the computer mainframe industry. However, everything changed in the 1990s with new evolving trends and competition surging in the market. IBM lost approximately $16 billion, and its market share plummeted to 26%. Cold calling is an old yet effective sales tactic.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

What Are Sales Objectives? Everything You Need to Know

Gong.io

A great sales objective doesn’t just give your team direction or motivate them to sell more — it also improves a portion of your sales funnel and keeps the company moving forward. . Sales efficiency is key for a high-performing sales team, especially when reps spend most of their time not selling. Types of sales objectives.

article thumbnail

How to Build and Measure Brand Awareness

ConversionXL

It happens when a customer can name your brand when reminded of what you sell (aided recall) or without that reminder (unaided recall). Brand awareness marketing’s most formidable opponent is direct response marketing. Hammering people who aren’t ready to buy with cold calls and nurture sequences isn’t likely to be profitable.

article thumbnail

8 Tough Lessons from Closing 12,000 Customers at WebPT (Video + Transcript)

SaaStr

WebPT achieved 30% market share and transformed an entire vertical with a purpose-built solution in a tech-averse industry. Fast forward today, as Becky mentioned, we have almost 13 thousand practices using our platform, which equates to just shy of 40% market share, and over 65 thousand users hitting our platform every single day.

article thumbnail

How to Create a Structured and Scalable Sales Process

Highspot

Nurture and Crossell / Upsell Selling does not end with deal closure or hitting quarterly targets. These could range from increasing revenue to expanding market share or improving customer retention. Who are you selling to? Cross-selling/upselling: Suggest additional products that complement their choice.

article thumbnail

55 Sales Tips & Techniques That Work Like an Absolute Charm in 2019

Gong.io

There seems to be a ‘ cold calling is dead’ trend floating around these days. But fear of cold calling is going to hold you back. No cold calling is BAD. BUT, prospecting is more than memorizing a cold calling script. PS: Before you read on, get our FREE cold calling cheat sheet.