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7 Winning Steps for Effective Objection Handling

Salesforce

We learned very quickly that the biggest obstacle to closing new business isn’t the objections themselves, it’s how the team manages the objections. The key to effective objection handling is using a question-based framework that puts the prospect at ease. Why is objection handling important?

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Sales Negotiation: How to Navigate the Gives/Gets for a Win-Win

Sales Hacker

When it comes to negotiation, the goal isn’t a win… What you want is a win-win. True negotiations are all about coming to a mutual agreement on something where both parties feel like they got something out of the deal. Contrary to popular belief, you don’t “win” a negotiation by making the other person lose.

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Cold Calling is Dead

Engage Selling

It’s the worst question in sales and marketing today: How do I get better at cold calling? Spoiler alert: Cold calling is dead. Stop wasting your time with it. Here are the better questions to ask: Why do sales teams … Read More »

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10 Types of Sales Calls: What to Know and How to Use Them

Hubspot

When I think about different types of sales calls, some of the first terms that come to mind are terms like warm calling or cold calling. These are important to understand of course, but salespeople aren't always going to call just to pitch to a potential customer — the job encompasses so much more.

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Salary and Career: Kristin Carey on the benefits of doing some of everything

Martech

She’s done everything from cold calling to cutting-edge B2B marketing. It was a call center. I got to really know outbound marketing: Objection handling, what do we say to a customer? I found a startup called MRP and was there in the beginning with the founders James Reagan and Kevin Cunningham.

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B2B Sales Training Techniques and Best Practices

Highspot

Gone are the days of cold calls and one-size-fits-all pitches. It starts with prospecting for potential leads, then moves through to negotiation and closing the deal. Objection handling: Sales reps address any concerns or doubts the prospect might have, showcasing their expertise and the value of their solution.

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The 17 Essential Skills Every Salesperson Needs to Succeed

Highspot

Sales skills enable sellers to persuade, negotiate, and communicate effectively. Objection handling: Teaching sellers to overcome fear, uncertainty, and doubt using objection-handling strategies, such as good communication, competitive intelligence, and product and industry knowledge, will help ease customer opposition.