Sales Hacker

MARCH 19, 2024

Katrina Wong is the Divisional CMO / VP Marketing at Twilio Segment. She has a proven track record for launching products in new markets and helping companies move up to the Enterprise. She started her career as a management consultant for PricewaterhouseCoopers. 25:49) Unlocking potential: a leadership journey. (27:33)

GTM 84

GTM Management Consulting Growth Pipeline 84

Heinz Marketing

JUNE 30, 2021

Marketing Consultant at Heinz Marketing. A solid go-to-market strategy breaks big ideas into bite-sized, actionable steps so team members can more easily achieve a common goal. What are the key foundational elements that need to be established for our go-to-market strategy to be successful?

Go To Market 126

Go To Market GTM Follow-up Campaign 126

Sales Hacker

FEBRUARY 9, 2024

Andy co-Chairs the CMO group for Pavilion (6000+ GTM leaders) and is active in several marketing communities. Currently, he operates his own consultancy helping leaders with marketing strategy and AI in GTM. Listen on Spotify or find it anywhere you get your podcasts by searching “The GTM Podcast.”

GTM 67

GTM Real Estate Launch B2B 67

Heinz Marketing

JULY 29, 2022

By Maria Geokezas , Chief Operating Officer at Heinz Marketing. As a strategic consulting firm, our number one objective is to ensure our people are armed with the experience and know-how to help our clients achieve their B2B goals. ON24 FastForward Playbook – a GTM workbook based on Predictable Pipeline methodology.

Pipeline 111

Pipeline B2B GTM Consult 111

Salesforce

JULY 28, 2022

But that’s only possible when you invest in upskilling and cross-training to ensure your team can take on new roles or responsibilities that emerge as you adapt to shifting market dynamics. With myTrailhead, we can launch new training content in a couple of days.”. Fortunately, this training doesn’t have to be a big lift. said Batrawy.

Cross-sell 98

Cross-sell GTM Quota Contract 98

Gong.io

DECEMBER 14, 2022

One that sees your reps become trusted consultants. The consultative approach used in target account selling means sales reps need to spend a lot of time nurturing buyers. Go-to-market outreach. You need to have a strong, sales-led, go-to-market strategy to succeed with target account selling.

Sell 62

Sell Cold Call Contract GTM 62

Sales Hacker

JUNE 23, 2021

Best article to read: Learn why one sales leader thinks cold calling is the best way to get business , why it’s actually very fun, and the best tips on how to launch a conversation on the phone. This is because HubSpot covers all parts of a GTM revenue org in their blog. HubSpot Sales. Topics: Prospecting. Sales plans. Sales strategy.

Cold Call 81

Cold Call Negotiate Objectives and Key Results GTM 81