Sales Hacker

OCTOBER 11, 2024

GTMnow is the media brand of GTMfund – sharing go-to-market advice from the top 1% of revenue operators including the 350 executives behind the fund, news, and our viewpoints from working with hundreds of portfolio companies. Product : Vanta Your deal is almost closed, and all that’s left is the security review.

GTM 113

GTM X-functional Pipeline Construction 113

Sales Hacker

MAY 6, 2021

As an ex-VP sales and current CRO, the debate between CRO and VP sales responsibilities is very near and dear to me, so I thought I’d publish my experience with the debate as well as what I’ve seen while consulting for companies ranging from series A through to series D and later. The VP of Sales. Staying in their lane.

B2C 118

B2C SQL Pipeline Strategize 118

Martech

JANUARY 22, 2024

However, there’s a slight issue — you forgot to consult with the revenue operations (RevOps) team. For digital marketing agencies, driving campaigns is only half the battle. Dig deeper: Will marketing and sales finally align around RevOps and agile go-to-market strategies?

Clients 112

Clients Closing Objectives and Key Results SQL 112

Sales Hacker

MARCH 22, 2018

Would the product fit the selected market? Product/market-fit evaluation is key in every new market you want to enter as part of your Go-To-Market strategy (geographically and target-segment). There are sales specialists who help you with that in a non-consulting, first-hand, prospect-facing manner.

B2B 98

B2B X-functional Cold Call SQL 98

SaaStr

DECEMBER 8, 2023

It’s easier for someone who isn’t as sophisticated with SQL because they can ask questions of their data without the 3-6 month learning curve beforehand. LLMs Change How Companies Go to Market Massive changes are happening on the tech side of an organization. This is being adopted broadly in the Enterprise.

GTM 123

GTM SQL X-functional Engineering 123

Openview

OCTOBER 13, 2017

As someone who is often caught in the crossfire between sales and marketing (it’s part of my job description as the VP of Go-to-Market here at OpenView) I was delighted to have the opportunity to host a panel of industry leaders with diverse opinions about and varied experience with this very issue.

SQL 82

SQL Management Consulting Sales Territory 82

InsightSquared

SEPTEMBER 20, 2018

At Winning by Design, we help implement Sales as a Science by applying the scientific method to all areas of the customer journey which is, in many ways, the kaizen approach to GTM (go-to-market). If it is more outbound, then it may be SQL to close. If you are operating a mostly inbound strategy, then this is lead to close.

GTM 73

GTM Assembly Line Manufacturing SQL 73