Martech

OCTOBER 15, 2024

For B2B offerings, trust is the top selling point for decision-makers, as their motivation is almost always to avoid the blame that comes from making the wrong choice. For B2Bs, trust is the top selling point for decision-makers, as their motivation is almost always to avoid the blame that comes from making the wrong choice.

Customers

Iannarino

AUGUST 1, 2021

It’s unlikely that a more recent lead is automatically better than an older lead, or even than a target that is already locked into a contract with your competitor —even if the new contact devoted two minutes to filling out a form on your website. But in more cases than not, you’ll still need to sell. Occasionally, this is true.

Intrinsic

Sales Hacker

NOVEMBER 10, 2023

Contract renewal dates. A spotlight falls on customer loyalty, an influential force on the revenue secured during contract renewals. Whether it’s a convoluted sign-up process, unclear feature exploration, or a steep learning curve, measuring this metric pinpoints areas that may need optimization.

Intrinsic

SaaStr

DECEMBER 9, 2019

Let me list a few: Why do customers buy a ton of seats up front , when they could start with a few and buy more later? Leads dry up at the end of the year, for natural reasons. Because there’s no intrinsic reason for the customers to buy then. It’s not the hard sell. There are some real mysteries in SaaS.

Intrinsic

SaaStr

DECEMBER 1, 2021

So with the end of the year coming up again, it’s time to update a classic SaaStr post. Let me list a few: Why do customers buy a ton of seats up front , when they could start with a few and buy more later? Leads dry up at the end of the year, for natural reasons. It’s not the hard sell. Not really.

Intrinsic

Salesforce

JUNE 15, 2022

With Salesforce’s NFT Cloud pilot, businesses can create deeper loyalty with customers and their community while setting up secure marketplaces. People can buy or earn NFTs to hold in a digital wallet or to sell or trade. For example, NFTs contain smart contracts that govern their use and can be set to execute at a certain point.

Customers

A Sales Guy

AUGUST 28, 2017

If used correctly, the CRM is the by far the best tool you have to manage the entire sale, from contact to contract and therefore make you a better salesperson. My job was to sell chamber memberships to Denver area businesses. You wouldn’t make quota unless you made the calls and set up the meetings. It was 1996.

CRM