Hubspot

FEBRUARY 2, 2017

And while that can lead to a higher clickthrough rate ( CTR ), his own data shows that Text Ads can often yield a higher conversion rate. For example, when promoting a book to college professors, leading the title with the words, "College Professor's Guide to" may generate a higher CTR than generic, un-targeted copy.

Campaign 78

Campaign CTR Non-Profits CRM 78

Hubspot

JANUARY 21, 2013

For example, when promoting a book to college professors, putting the words "College Professor's Guide to …" may generate a higher clickthrough rate (CTR) than generic, untargeted copy. Targeting who sees your ad to a very specific and relevant group can help increase conversions -- more relevant, more clicks. Step 5: Target Your Ad.

Campaign 78

Campaign CTR Non-Profits CRM 78

ConversionXL

APRIL 1, 2019

The curse of knowledge happens when you assume your customers’ education level. Joanna Wiebe, conversion copywriter and the brains behind Copyhackers , recommends to “Start ‘ethically eavesdropping’ on the people who are, will be, and should be your customers.” Transfer parts of the conversation back into your copy.

Pitch 133

Pitch A/B testing Up-sell Launch 133

Hubspot

MAY 23, 2017

Inbound is an unstoppable movement driven by buyer's interest in self-educating, self-serving, and ultimately, being served better. By focusing on these niche markets, we bring our collective knowledge of what works to each client, making it a win-win for both agency and client," explains Rebecca Geier of TREW Marketing.

Clients 73

Clients Technology Technology Contract 73

Hubspot

FEBRUARY 27, 2019

There are three overarching campaign themes: Awareness, Consideration, and Conversions. If you are looking to target people who have a particular educational background, you can target your ads based on schools. That said, because of its extensive targeting opportunities, LinkedIn ads can successfully target niche markets.

Campaign 101

Campaign CTR Click Through Rate CRM 101

Heinz Marketing

AUGUST 28, 2023

Are they market leaders, challengers, or niche players? Your content should educate, entertain, or solve problems for your readers. This could include website traffic, engagement metrics (likes, shares, comments), conversion rates, and more. This helps you refine your own audience targeting.

B2B 86

B2B Objectives and Key Results Click Through Rate Strategize 86

ConversionXL

NOVEMBER 28, 2022

In this article, you’ll learn how TikTok Ads work and how you can create campaigns that grab attention and turn interest into conversions. Ads show up on users’ “ For You” feeds in a way that’s as funny, educational, or weird as the organic content they see. directly resulted in conversions. click-through rate, of which 3.4%

Customers 102

Customers Objectives and Key Results Entertainment Click Through Rate 102

Hubspot

JUNE 29, 2020

ESCP used LinkedIn Spotlight Ads because they’re a great platform for reaching higher education students. The company wanted to see a conversation rate of one completed application per 100 leads, in addition to generating at least 250 high-quality leads for their degree program. It also earned a 2.44% engagement rate and 1.78% CTR.

CTR 101

CTR Campaign Promote Launch 101

Hubspot

JANUARY 14, 2021

It will also prevent people from delving into unproductive conversations that are best had at another time and place. These shouldn't be niche metrics, like email unsubscribe rate, social media reach, or blog subscriber growth; save those for your monthly meetings where you review month-over-month progress. A Bit of Education.

Meeting 101

Meeting A/B testing Presentation CTR 101

Sales Hacker

JULY 15, 2021

So you can focus your marketing efforts on the top 50 education SaaS brands in the USA. ABM’s laser-focus and personalized approach drive more conversions and sales than inbound marketing. Conversion rate. To start with, measure conversions. In-funnel conversions. ABM is hyper-focused. These may be: Filling a form.

Objectives and Key Results 107

Objectives and Key Results Profit margin Contract Campaign 107

Hubspot

JULY 26, 2012

Take a look at one of our recent marketing team meeting agenda slides, for example: Breaking out who is talking, the topic they're covering, and how much time they have to discuss it will help prevent the meeting from getting derailed and prevent people from delving into unproductive conversations that are best had at another time and place.

Meeting 67

Meeting A/B testing Presentation CTR 67

ConversionXL

APRIL 3, 2019

Add to that 400 old and new faces, plenty of conversations, live music, and more than a few beers. When setting up interviews , call them “chats,” not interviews—and treat them like chats; anticipate where the conversation could go and listen, listen, listen. Brian Cugelman: “Consumer Psychology, Dopamine, and Conversion Design”.

A/B testing 114

A/B testing Objectives and Key Results Referrals Niche 114