Remove Conversion Remove E-commerce Remove Growth Remove X-functional
article thumbnail

Google Ads turns 23: A look back at the biggest changes and advances in search

Search Engine Land

Historically, we’ve celebrated the big day every five years by putting together a tribute to the world’s leading search engine, cloud computing, computer software, quantum computing, e-commerce, artificial intelligence, and consumer electronics giant that we know as Google. Take a look at their big 2-0.

article thumbnail

How To Sell Conversion Rate Optimization To Your Boss

ConversionXL

Here’s something that won’t come as a shock to people who work for big companies: not everyone is on-board with the idea of conversion optimization and testing. You’re actively doing conversion testing. Iztok said, “We ensured the CEO that conversion optimization would increase sales.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

SaaStr Podcast #398 with Salsify Co-Founder & CMO Rob Gonzalez

SaaStr

Both of us and our third co-founder, Jason Purcell, were at a company called Endeca, which was a search engine for e-commerce, exited to Oracle for over a billion dollars in 2011. So we had a deep experience in the e-commerce space and it just, in 2012, it felt right. If you’re e-commerce, boom, Demandware.

article thumbnail

Mastering Mobile Popups

ConversionXL

The m-commerce share of total e-commerce spending continues to grow at a steady pace. In fact, as Nick DiSabato pointed here on CXL a couple of months ago: “[…] all internet traffic growth came from mobile last year.”. For example, the most common screen size is still 780 x 1280 pixels. Wilmer, Lauren E.

article thumbnail

Adopting artificial intelligence in your sales process

PandaDoc

AI can also analyze patterns in content engagement, time spent on specific product pages, and cross-referencing data — company growth indicators and recent industry news mentions. E-commerce platforms selling thousands of items, for instance, simply can’t be supported by human-powered dynamic pricing.

Process 52
article thumbnail

How to Design an Ecommerce Checkout Flow that Converts

ConversionXL

revenue growth. The bottom line is this: Behavior = Motivation x Ability x Trigger. Here is the actual workflow on Amazon’s mobile commerce application: Done and done. How to Design Your “Add to Cart” Function and Shopping Cart Page. It hurts conversions. of the traffic proceeded to buy.

article thumbnail

18 Top A/B Testing Tools Reviewed by CRO Experts

ConversionXL

If you work in conversion optimization – whether at an agency, in-house, or as a consultant – you almost certainly run A/B tests. AB Tasty is a reasonably priced and simple to use tool that serves as a good starting point for companies just starting in conversion optimization. Now, the problem is choosing the right one.