Remove CTR Remove Entertainment Remove Price Remove Promote
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How to transform your Google Ads headlines with anti-audiences

Search Engine Land

Identify your target audience and anti-audience Target audience (SOM) : People actively seeking the specific benefits, price points and features your product offers. Lingopie’s ad, “Bingewatch your way to Fluency,” perfectly promotes its offering. Does this mean you should aim for a lower CTR?

CTR 107
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YouTube Strategy Lessons from a Channel with 1.6 Million Subscribers

ConversionXL

You can break them up into three main types—education, entertainment, and self-promotional. The ones that are crushing it have figured out the formula of how to blend education with entertainment. Entertainment. Compared to educational videos, I believe pure entertainment videos are more challenging.

CTR 129
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Can You Really Drive Traffic With Clickbait Articles?

Hubspot

It uses a popular culture reference, Baby Yoda from the "Star Wars" franchise, and is relatable to readers who are fans without giving the big benefit of the article away — the price of the item. Rather than spoil the big reveal of the article in the headline, this post has readers hooked until the very end to learn the price.

CTR 96
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5 Proven Tips to Keep Leads Engaged With Retargeting

Hubspot

Web retargeting is popular in nearly every vertical from ecommerce and travel, to B2B and entertainment. A well designed email is a great way to remind a customer of a specific item they looked at, send a specialized offer or coupon code, or promote similar items to one that they pursued before. 1) Segment your audience.

CRM 75
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A Simple Breakdown of All Your Facebook Advertising Options

Hubspot

From the launch of Sponsored Stories to the mobile promotion of app downloads, Facebook is working hard at post-IPO monetization. CTRs on ads can be very low, but can be improved with more entertaining and attractive creative material. 3) Promoted Posts. 2) Sponsored Story.

Promote 78
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How to Design Content Remarketing Campaigns That Actually Work

Hubspot

For example, you could create an audience for people who visited your blog, or for people who visited specific pages on your website, like your pricing page. For example, your data might show that visitors to your pricing or product page are more valuable than your blog visitors. How do you reduce click prices? How could it not?

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The CXL Guide to TikTok Ads: How to Use Them to Acquire New Customers

ConversionXL

TikTok is an entertainment platform. Here’s one of those ads with @dreaknowsbest : Compare that to one of Drea’s organic TikToks: Both share the same aesthetic and are entertainment-focused. Beauty brand Too Faced , for example, used a Brand Takeover to promote its lip gloss. Watch Now” promotes urgency. million views.

Customers 102