Eliminate Your Competition

SEPTEMBER 7, 2020

Be able to relate to your customer in a way that makes them successful. I have a long history of selling enterprise IT solutions. And yes, so he grew up with everyone calling him “seen.” I was originally trained as a mechanical engineer. I realized that I didn’t want to be a mechanical engineer.

Mechanical Engineering 98

Mechanical Engineering Engineering Up-sell Follow-up 98

Spiro Technologies

APRIL 24, 2024

On this podcast, I talk with company leaders about how they’re modernizing the business of making, moving, and selling products, and having fun along the way. I was typically in a customer-facing position, such as applications engineering, sales, or product marketing. Adam Honig: Exactly. Hello, and welcome to Make it.

Manufacturing 59

Manufacturing Education Electrical Engineering Electricity 59

Partners in Excellence

AUGUST 9, 2013

Likewise, our customers live in similar worlds. We create “functional units” in our businesses, sales, marketing, product management, customer service, and so on. Each part is functioning, but somehow it doesn’t role up quite right. But now our customers are changing the way they buy.

Sell 77

Sell Objectives and Key Results Mechanical Engineering Quota 77

SaaStr

APRIL 18, 2019

And my education, I went to MIT to study mechanical engineering, and I think I would have thought I was going to go into the pump business like my father. I sell highly engineered complex pumps and I can’t sell them like a book online.” Dell was selling configural PCs online.

Up-sell 65

Up-sell Hospitality Start-ups Pitch 65

Heinz Marketing

JULY 30, 2018

Known for his mantra “marketing is about winning the battle for the mind,” Pattabhiram brings to Coupa proven strategies and tactics on how to build a brand that connects with customers emotionally. What’s the right time to cross sale, to do cross sale marketing to customers at the right stage of the journey?

Pipeline 43

Pipeline Mechanical Engineering Cross-sell B2C 43