GTM 122: The 4 Ps of Sales Success: People, Process, Platforms, Performance with Phil Hernandez
Sales Hacker
NOVEMBER 19, 2024
He has spent the past 20 years skillfully building and transforming numerous Go-To-Market (GTM) teams. 9:41) Challenges in aligning different go-to-market functions. (14:12) 24:20) Designing effective sales compensation plans. (32:33) 39:36) One thing that is working for Phil in go-to-market right now.
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