ConversionXL

AUGUST 24, 2021

It also appears to be a new product entering the market, so the ideal candidate will be familiar with implementing solid go-to-market strategies and product launches. As one Google marketing manager job posting puts it, “Know the user. Source: Zippia. This role is far more product-driven. Know the magic.

Promote 141

Promote Campaign Pitch Niche 141

SBI

FEBRUARY 25, 2020

Beta or early-adopter customers logically represent the tip of the arrow of your go-to-market efforts, but only if that’s been planned. If you’re thinking, “This is all pretty strategic stuff!” How can the advocate program become part of strategic planning? The CAP needs a seat at that planning table.

Customers 49

Customers Strategize Cross-sell B2B 49

Sales Hacker

DECEMBER 2, 2019

Mary is one of the leaders in the go-to-market and sales space and sales community in the Boston area. Most recently she worked at Crayon, which is an early-stage market intelligence platform. I’ve been advised and mentored to take a more strategic approach. About Mary Rogul and Crayon. Where do they stand?

Strategize 52

Strategize Contract Strategic planning Drivers/motivators 52

Sales Hacker

DECEMBER 21, 2017

In addition to the technical and sales enablement responsibilities, the newly formed Sales Operations unit will be responsible for the following tasks: Go-to-market strategy & planning. Sales growth and operating plan. Compensation plan. Analysis of territory allocation and account assignment plan.

Territory 89

Territory Non-Profits Contract Quota 89

Gong.io

NOVEMBER 11, 2019

So while investors can often help with the second most common reason startups fail—not enough money—successful companies need a team to turn cash into success and execute on strategic plans. You need the right team in place to maximize the opportunity at hand and win your market, or successfully create a new one. If you don’t?

Finance 48

Finance Strategic planning Strategize Pipeline 48

SaaStr

FEBRUARY 1, 2024

You have multiple personas, and all of a sudden, you’re confronted with figuring out what the marketing strategy needs to look like for this kind of Enterprise audience. The last vector of growth that creates complexity is Go-to-Market (GTM), and how you create a GTM motion can make or break your growth cycle.

GTM 77

GTM Growth Education Strategic planning 77

SaaStr

SEPTEMBER 10, 2020

I use a strategic planning tool called V2MOM. And then now how does that trickle down to what we need to do from a go to market perspective across sales, marketing, and customer success? Because that’s a pretty big input into field kickoff and getting the team pumped to go and execute.

Presentation 67

Presentation Territory Start-ups Quota 67

Gong.io

JULY 21, 2021

That’s why m odern go-to-market teams started aligning those teams a while back. Done well, RevOps means higher revenue and a smoother go-to-market (GTM) process. Your data and analytics won’t help you make bold, strategic plans. GTM leaders are demanding reliable and predictable growth.

Growth 62

Growth GTM Cross-sell Pipeline 62

SaaStr

MARCH 1, 2019

So let’s say you realized that you know you’re on a good track but let’s say through competitive pressure or whatever reasons you really want to have a broader suite that you go to market with. So what we can do – planning. So building a strategic plan for M&A.

Growth 42

Growth Finance Negotiate Start-ups 42

SaaStr

SEPTEMBER 13, 2019

What does a strategic plan really mean to Allison? In terms of ambition, how does one set ambitious enough plans to be a stretch but not a stretch too far? How does one tie their strategic plan to their financial plan? What does a strategic plan really mean to you? What is included in it?

Engineering 10

Engineering Objectives and Key Results Strategic planning Strategize 10

Sales Hacker

APRIL 21, 2022

The ICP determines decisions across the company from the go-to-market to product strategy. Enterprise sales reps need to have business expertise, process management skills, and strategic planning to be able to close the deal. It’s a more strategic, creative sale. Product usage. Revenue number.

Legal 87

Legal Cross-sell Contract Price 87

SalesLoft

NOVEMBER 2, 2023

In this article, we’ll cover these critical topics: The inflection point for go-to-market teams A 3-part approach to thinking about AI What accounts should you focus on and why? The inflection point for go-to-market teams Today, AI has moved to the forefront of many companies’ strategic plans.

GTM 52

GTM Tradeshows Manufacturing Go To Market 52