Remove E-commerce Remove Service Remove User Experience Remove UX
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These Are the Services Your Clients Really Want, According to New Search Data

Hubspot

Selling the services your clients really want to purchase. The way companies search for marketing services has shifted over the last three years, and your agency might need to reposition itself to meet emerging new demands. Some marketing services seem to always be on top. I don’t think the importance of UX has diminished.

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Lost SEO traffic in 2021? Here are 3 potential reasons why (and how to recover your rankings heading into 2022)

Martech

Taking things a step further, it may be worth utilizing cloud hosting services like AWS or Cloudflare for your website. Being authentic and serving your users. This is especially important in YMYL categories to convey E-A-T, although there are certain situations where it may not be needed. The post Lost SEO traffic in 2021?

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What Do You Do When Your Customers Are Afraid To Shop Online?

ConversionXL

A recent study by the Department of Commerce found that half of American Internet users are “deterred” from buying things online because of fears over privacy and security. While the Department of Commerce study found 26% of households won’t purchase at all online, 29% were wary about doing so. Image Source.

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Adopting artificial intelligence in your sales process

PandaDoc

When evaluating AI tools , criteria like integration capabilities, user experience, output accuracy, transparency, data security, costs, and future evolution plans should be assessed against business needs. E-commerce platforms selling thousands of items, for instance, simply can’t be supported by human-powered dynamic pricing.

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10 Best Practices for Better B2B Website Experience

ConversionXL

Here are some ideas about of how you can apply 10 Jakob Nielsen Usability Heuristics to lead generation websites in the B2B or high consideration B2C realm, where there isn’t necessarily any transactional functionality, e.g. e-commerce, user registrations, etc. Another example is here in this blog.

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How to Get Form Validation Right

ConversionXL

One way to improve form UX, though, is simple to move to inline validation… Inline Validation. When you register for a profile, you’re either presented with a checkmark (good to go) or red text explaining what you did wrong: Most experts agree that inline validation is better for user experience.

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Is Emotion Necessary To Make More Sales?

ConversionXL

For example, let’s say you run a Tax-Relief service. In Effects of Web Atmospheric Cues on Users’ Emotional Responses in E-Commerce , researchers Hong Sheng and Tanvi Joginapelly found that websites with a stronger emotional impact produced a greater intent to buy. Constant Contact (est. image source.

Sales 126