SaaStr

JULY 20, 2025

As CRO of Databricks, he’s built one of the most successful developer-focused sales organizations in the world. Hiring Non-Technical Sales Leaders for Technical Products The Mistake : Founders think great sales skills translate to any market. Field sales Can you start with volume and standardization?

Engineering

Hubspot

AUGUST 8, 2019

Sales leaders can’t use their intuition to guide their decisions — not only are they dealing with a huge amount of information, but the risk of failure is high. That’s why successful companies obsessively measure everything about their go-to-market model, sales strategy, and salespeople. Sales KPIs by Team Type.

X-functional

Heinz Marketing

JANUARY 10, 2022

The show is less than 30 minutes, fast-paced and full of actionable advice, best practices and more for B2B sales & marketing professionals. We cover a wide range of topics, with a focus on sales development and inside sales priorities. You are going to sell more business. Oh, really?

Pipeline

SaaStr

SEPTEMBER 13, 2020

Law number three, this is huge, particularly in COVID, so we’re going to talk about this a little bit differently. Everyone is trying to figure out the go-to-market learning curve. This is really founder-led sales. The one thing that we like to talk about is CAC payback. That’s your CAC.

Non-Profits

Heinz Marketing

MAY 16, 2022

The show is less than 30 minutes, fast-paced and full of actionable advice, best practices and more for B2B sales & marketing professionals. We cover a wide range of topics, with a focus on sales development and inside sales priorities. I’ve seen the impact on companies you’ve worked with.

Pipeline

Heinz Marketing

JUNE 3, 2019

The show is less than 30 minutes long, fast-paced and full of actionable advice, best practices and more for B2B sales & marketing professionals. We cover a wide range of topics, with a focus on sales development and inside sales priorities. We’re going to get to a few more of those here in a little bit.

Pipeline

SBI

NOVEMBER 7, 2019

“Percolate will be essential in helping Seismic widen our industry lead in enabling marketers do so in one-to-one customer interactions while also expanding our combined capabilities into all content initiatives and distribution channels.”. The Gartner Market Guide for Sales. Field Sales. Field Sales. Case Studies.

Customers