Remove Go To Market Remove Market share Remove Up-sell Remove X-functional
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What Is Enterprise OEM Software Licensing?

Sales Hacker

It includes factual information, personal experience, and interviews from successful professionals on both the buy-side and the sell-side of enterprise OEM software licensing to ensure a broad mix of experience and ideas. Enterprise software companies rarely resell agreements because they are focused on selling their software.

GTM 74
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Sales Hacker Recommends: 97 Best Sales Books for Peak Performance (2020 Update)

Sales Hacker

And for leveling up your sales skills, nothing beats a good sales book. There are only about 10–15 books in each discipline, so you can easily read up on the books you’re likely to need or want. The New Solution Selling. The Little Red Book of Selling. Unbreakable Laws of Selling. The New Strategic Selling.

Sales 141
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How to Build a Product Launch Strategy

ConversionXL

The typical product lifecycle can be broken down into four stages: Introduction: Your product may still be in development and your marketing goals focus on generating awareness and motivating users to sign up and purchase. You’re adding new product features and looking to capture more market share from your competitors.

Launch 96
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Six Lessons on How to Build a Platform that Fuels an Ecosystem with Plaid (Video + Transcript)

SaaStr

Or if you’ve ever gotten a 2 cent and a 4 cent deposit into your account as you’re trying to set up direct deposit or payments transfers, that’s a pre-Plaid world. So, the image that I have as a vapid tech reporter is sort of everything is up into the right for that period of time in order to reach that … is that true?

Finance 58
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Smart Selling Visions: Up-Close with Top Revenue Leader Umberto Milletti, CEO of @InsideView

SBI

We built our technology to maintain profiles on all meaningful companies and decision makers worldwide, from basic data like revenues, employee counts and email addresses, to real-time insights on companies and people, while analyzing relationships that help our customers go to market.

Up-sell 51
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Sales Pipeline Radio, Episode 109: Q&A with Alli McKee @founderofstick

Heinz Marketing

She’s spent almost two years in Africa creating new design thinking curriculum, and then a couple years ago she decided, “Well, what the hell, I’ll just go back to the valley and I’ll create a start up.” The full transcript is below: Sales Presentations That Don’t Suck (& How Marketing Can Help).

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Differentiation Strategy (and the Sea of Sameness)

ConversionXL

We have feature X that they don’t.”. You can toot your horn for a few months, but they’ll catch up. They’ll always catch up. They will catch up. You need to match it and go far beyond to avoid the sameness trap, or have a completely different take on it. Your competitor has feature X, you need feature X.