Martech
JUNE 9, 2025
But that approach is increasingly out of sync with the martech needs of the modern enterprise, especially in CreativeOps, where delivery speed, brand governance and tool interoperability are non-negotiables. Operational governance : Building playbooks and policy layers for consistent usage and quality assurance.
Martech
MARCH 31, 2025
This is especially true in industries with strict data governance policies, where missteps in AI deployment can lead to significant legal and reputational risks. In the rush to market, vendors may ignore biases in AI models, privacy issues, and regulatory requirements, which can ultimately create more problems than they solve.
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Martech
NOVEMBER 21, 2024
Consider whether there are robust data governance policies in place and if data processes ensure the data is stored in compatible formats. Are there data governance policies in place to ensure data quality over time? Leadership must focus on AI governance and commit to customer data security laws to ensure compliance and build trust.
Hubspot
APRIL 23, 2025
That was the first time I really understood what a joint venture is a strategic partnership where two businesses combine strengths while staying independent. Pro tip: Ive learned that clear governance is everything. government incentives (e.g., I asked him what changed. His answer? Joint ventures. Who has the final say?
Highspot
JANUARY 28, 2024
In this guide, we’ll walk you through the essentials of content governance. You’ll learn about key metrics specific to content governance, discover the critical steps in establishing a compliant workflow, and get inspired by a real-life success story that showcases the powerful impact of a well-implemented content governance plan.
Martech
FEBRUARY 27, 2024
Businesses exist to help brands broker strategic partnerships with leading influencers, like this creator deal that rivaled professional athlete contracts. Instead, focus on building relationships with influencers who are enthusiastic about your brand and can share their genuine experiences with their followers.
Salesforce
AUGUST 30, 2021
Many corporations are responding by developing sustainability goals and environmental, service, and governance (ESG) criteria. Competition and expectations mean utilities need to proactively strategize on how to enhance customer experiences as part of their business model.
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