Is Your SaaS Go-to-Market Strategy Tsunami-Proof?
ConversionXL
SEPTEMBER 20, 2018
market conditions) and competitive positioning. product offering and pricing). What is a sales-led go-to-market strategy? A sales-led go-to-market strategy is a growth engine that leverages a sales team to reach their target customers. The marketing-led GtM strategy. Target or enemy (i.e. ideal customer).
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