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What Is Product-Led Sales? The Ultimate Guide

Salesforce

Product-led sales is a sales strategy where users experience and engage with a product first often through a free trial or freemium model before sales teams leverage usage data to drive conversions and expansions. Learn more What is product-led sales?

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6 Sales Management Training Programs to Upskill Your Team

Salesforce

Consider user experience and adoption The course, especially if it is all online, should have an intuitive interface that is easy to use and navigate, encouraging rep adoption and minimizing the learning curve. Live, in-person training is only available at the $1,995 enterprise membership for teams.

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The Power of Defaults in Conversion Optimization

ConversionXL

Take, for example, the case of organ donorship in Illinois. Defaults are influential in all areas of life, and they can most certainly be used to nudge users towards desirable options. There are many options for settings, yet most come with a default setup to ease you into the best user experience with the broadest appeal.

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Business Apologies: What You Should (and Shouldn’t) Do

ConversionXL

Jennifer Robbennolt , a Professor of Law and of Psychology at University of Illinois, gauged the reaction of survey respondents when they heard an apology throughout hypothetical injury-settlement cases. Even if you face a legal dispute—or are trying to keep a customer complaint from reaching that threshold—apologies can help.

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How to Meet People Who Are Smarter Than You: 16 Marketing & Tech Events to Attend in 2016

Hubspot

The Seattle edition of An Event Apart features sessions on the evolution of coding and accessibility, the intersection of physical and digital design, and “compassionate design” -- design that emphasizes the real user experience, not an idealized one. August 29-31, 2016: Chicago, Illinois. May 16-18, 2016: Boston, Massachusetts.

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14 Top Apps for Startups and Small Businesses to Scale

Salesforce

User behavior insights: Understand which actions your visitors are taking on your website, helping you optimize the user experience. Key features: Visitor tracking: See where your website visitors are coming from and what landing pages they visit and click the most.

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The Future of Revenue Is Agent-First and Agile. You Need a Single Platform to Manage It

Salesforce

Revenue Cloud also offers a modern, intuitive user experience fully embedded in Salesforce. With Revenue Cloud, you can even run your entire revenue process headlessly. Just connect your channels, add your agent on top, and go. But API-first doesn’t mean API-only.