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10 Things Startups Get Wrong Selling to Developers and Engineers (from the CRO Who Scaled Databricks from

SaaStr

” The Fix : Your sales team should understand the technology deeply enough to guide implementation, not just explain features. They should be able to show practical applications and help solve real technical problems during the sales process. Field sales Can you start with volume and standardization? Do both 10. .”

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The Definitive 2025 Guide to Sales Metrics & KPIs That Drive Revenue

RingDNA

Top Sales Metrics and Analytics By the way, if you want even more sales metrics, including top metric picks from some of the world’s foremost sales experts, I highly recommend downloading our Complete Guide to Inside Sales Analytics. If so, it’s essential to make sure you are tracking the right KPIs.

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5 Best Sales Playbook Examples to Drive Revenue & Succeed

RingDNA

The Best Sales Playbook Examples in 2025 Every business will have to consider unique factors when crafting a sales playbook. After all, plays are bound to change based on factors like ICP, average deal cycle and technology stack. We have created a guide to help you simplify your search.

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From $1M to $3B ARR: Databricks CRO Ron Gabrisko on Scaling a Revenue Rocket Ship

SaaStr

With Databricks now one of the largest pre-IPO technology companies, with $10 billion of expected non-dilutive financing and a valuation of $62 billion, Ron’s insights are gold for any revenue leader looking to scale. And we expect our salespeople to understand the technology. We tend to be very technical. The takeaway?

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Account-based selling in 2025: Everything to know

Highspot

Key Takeaways Executing 1:1 and 1:few account-based selling strategies geared toward high-value target accounts is how leading enterprise sales teams drive sustainable revenue growth. A modern account-based sales strategy isn’t just about targeting the right accounts.

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LinkedIn Sales Mastery: How B2B Teams Close More Deals with Social Selling

RingDNA

How to Use LinkedIn to Find and Engage B2B Sales Prospects While the cold call has hardly disappeared from inside sales, social media tools such as LinkedIn give you the ability to warm up cold calls with research. I’ve found that prospects seem quite receptive to InMail. Source: Gartner ​.

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The Best Time to Cold Call Prospects in 2025 (Backed by Data)

RingDNA

When is the best time to make sales prospecting cold calls? To find out, we launched a major study, analyzing call data from millions of sales calls to uncover the ideal times of day for key sales activities, including the best time to make cold calls. What is the best time to call prospects in 2025?