ConversionXL

APRIL 3, 2018

No more puking up unicorns and rainbows. Positioning isn’t something marketing makes up, it’s something marketing uncovers. alexa_hubley is up and bringing tons of energy and customer marketing knowledge to the stage at #cxllive ??????????? Each additional user leads to exponential growth. Marketing can polish a turd.

A/B testing 106

A/B testing Objectives and Key Results Growth X-functional 106

SaaStr

DECEMBER 17, 2019

Or if you’ve ever gotten a 2 cent and a 4 cent deposit into your account as you’re trying to set up direct deposit or payments transfers, that’s a pre-Plaid world. So, the image that I have as a vapid tech reporter is sort of everything is up into the right for that period of time in order to reach that … is that true?

Finance 58

Finance X-functional Non-Profits Launch 58

ConversionXL

MARCH 7, 2017

The alternative, an “elastic user”, would be a design target that stretches to the whims of the design team. They’re also known as buyer personas, customer personas, customer profiles, or just personas depending who is selling the idea to you. Not everyone believes user personas to be valuable. Using too much irrelevant data.

X-functional 102

X-functional Represent Follow-up Up-sell 102

ConversionXL

SEPTEMBER 13, 2012

your wife said it’s good or your friends said service X sucks). Earned credibility – personal experience (e.g. A twentie-something dude comes up to you – “hey, are you interested in a new iPhone 5? I’ll sell it to you for $20″ He pulls it out of his pocket and it looks legit.

Trust 133

Trust X-functional Price Contact 133

SaaStr

AUGUST 15, 2020

I actually just got off the boat, Nick, and scurried up to make sure that I was ready to go for the presentation. Nick Mehta: I got to say pretty good internet up there on the Italian Alps, so I’m impressed. So, you teed it up really well. One, it starts high up in the sales process, right? Jay Snyder: Yeah.

Retail 79

Retail Start-ups Drivers/motivators Up-sell 79

ConversionXL

NOVEMBER 11, 2015

To navigate the list, you can filter out tools based on function as well as for which size company it works best. You can add a custom goal right in the code, and it automatically shows up on the report – you don’t need to create the goal first. You can launch new tests with a point-and-click visual editor.

Conversion 124

Conversion A/B testing UX Consult 124

SaaStr

AUGUST 30, 2019

They’d been predominantly selling, at that time, into SMBs, and that was kind of the wave of change from on premise software to SaaS software, mostly I think founded and I guess the ground broken by Salesforce. The first is when is the right time to really start building up my exec team beyond just us the founders?

X-functional 52

X-functional Drivers/motivators Start-ups Engineering 52

SaaStr

JANUARY 10, 2020

With more companies launching and thriving outside of Silicon Valley, regions such as ‘Silicon Slopes’ in Utah and ‘Silicon Alley’ in New York City are gaining traction within the startup scene. You’re selling capital and I think it was a really transformative experience for me. This episode is sponsored by Brex.

X-functional 52

X-functional Start-ups Drivers/motivators Go To Market 52

Hubspot

MARCH 10, 2016

An adjective used to describe companies that sell to other businesses. An adjective used to describe companies that sell directly to consumers. So, “bottoms up,” I suppose. A COS is basically a CMS (Content Management System), but optimized to deliver customers the most personalized web experience possible. 6) Blogging.

Networking 78

Networking Non-Profits Engineering Follow-up 78