Why You Should Switch to Continuous GTM Planning
Sales Hacker
FEBRUARY 6, 2023
You name it, the GTM plan is continuously disrupted by it — Sales turnover Layoffs Hiring Promotions Mergers Acquisitions Reorganizations Strategic shifts Funding rounds Recessions Global pandemics Regulatory changes ….and Whew — for most of us, planning season and SKO will soon be behind us. stuff happens ! and other unpredictable events.
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