article thumbnail

Google Ad business faces breakup after being charged with EU antitrust violations

Search Engine Land

Why we care: If Google does sell part of its ad business, it could mark the start of a new digital marketing era with a more competitive market and fairer pricing. This could potentially lead to more transparency, greater campaign control for advertisers and increased innovation, which could prompt the creation of new ad tools.

article thumbnail

9 more states join federal antitrust lawsuit against Google

Search Engine Land

A group of nine states, comprising Michigan, Nebraska, Arizona, Illinois, Minnesota, New Hampshire, North Carolina, Washington, and West Virginia, have become part of a U.S. Department of Justice lawsuit against Alphabet’s (GOOGL.O)

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

What is quality score and how to use it in PPC

Search Engine Land

12.04962963 Massachusetts 5.142857143 54 5.325890411 New Hampshire 5.452380952 13 8.412142857 Rhode Island 4.666666667 31 7.80925 Vermont 5.2 What’s different is the localization of search, search volume in these locations, and auction prices. Row Labels Average of Quality Score Sum of Conversions Average of Avg.

CTR 90
article thumbnail

This day in search marketing history: January 9

Search Engine Land

2008: The two changes made to this referrals pricing structure only impact referrals to the AdSense product. 2008: Google mapped the results of the New Hampshire U.S. 2008: New features included Keyword Expansion, Keyword Search Volume Historical and Forecast, Keyword Buzz and more.

article thumbnail

Looking for a list vendor? Ask these questions first

Heinz Marketing

Is this database able to provide you that list of IT Directors in software companies that have more than 100 employees, with $500M or above in revenue, located in New Hampshire? Many vendors offer access as a subscription, and some are on a per record pricing model. Finally, how much does it cost? What are we missing?

Contact 75
article thumbnail

How to Build an Ecommerce Business Amazon Can't Compete With

Hubspot

Nashua, New Hampshire is a quintessential New England city. Consumers love the convenience, speed, prices, and accessibility ecommerce delivers, and entrepreneurs love that they can now turn limited passion projects into full time careers and viable businesses. How can this be? It’s a good time to be an Ecommerce SMB.

Niche 73
article thumbnail

4 Advanced Targeting Techniques Every Facebook Advertiser Should Master

Hubspot

In New Hampshire, for example, there are 10 stores. Don’t think you can peddle mid-level products with a higher price tag and get away with it. To do this, I’d open up the store locator and find the addresses for every store in every state for any given region. 4) Facebook Ad Targeting by Reverse Targeting.