PandaDoc

OCTOBER 3, 2023

There are significant reasons why today’s fast-changing sales environment is making your job more difficult, including skyrocketing buyer expectations forcing sales reps to become trusted advisors, a switch from reactive adaptation to proactive prediction strategy, and widespread adoption of low-performing yet less risky sales techniques.

Process 52

Process Objectives and Key Results X-functional Sales 52

ConversionXL

APRIL 23, 2019

Information architecture should also include little things, like deciding that products on a search page should be ordered by price not name. They represent the goals, motivations, characteristics, and behaviors of the most important groups of people who come to your site. Each card represents a (category) page on your website.

UX 114

UX Objectives and Key Results User Experience Represent 114

ConversionXL

MARCH 1, 2016

In regards to conversion optimization, we’re of the belief that UX is a big part of our process and that great UX leads to more conversions. But how do UX people view conversion optimization? What do they think it is, and how do they think it fits into the organizational context with UX? Others had similar definitions.

UX 66

UX Conversion A/B testing User Experience 66

Hubspot

AUGUST 14, 2013

Card-sorting is a simple user-experience technique that helps you get into the minds of your website visitors and design the navigation from their standpoint. The good news is, you don''t have to have any UX experience to run this exercise. Lay out a stack of index cards on the table, each representing a major page on your site.

CTR 74

CTR UX User Experience Engineering 74

ConversionXL

JUNE 8, 2017

User experience research or UX research, shouldn’t be limited to A/B testing programs only. If done properly, you UX research should have landed you a lot of ideas about which problems affect which segments. It is about focusing your marketing efforts on a few select companies that could represent huge revenue streams.

A/B testing 97

A/B testing UX User Experience Cross-sell 97

ConversionXL

JUNE 6, 2017

This is a subtle, but effective way of demonstrating that it represents tradition and certainty. the price) and the reward (i.e. lower the price or make it easier to purchase). The post Beyond Reason: 8 Subconscious Marketing Techniques to Boost Sales and UX appeared first on CXL.

UX 86

UX Technique Drivers/motivators Objectives and Key Results 86

ConversionXL

FEBRUARY 15, 2018

The key learning here was that the techniques that work for mass-market products don’t work for luxury goods or services. At the end of the day, remember: a high-performing ecommerce website selling premium goods isn’t about trying to recreate an in-store experience with a innovative UX and crazy animations. Forget pricing tactics.

Objectives and Key Results 125

Objectives and Key Results Price Promote Up-sell 125

ConversionXL

MAY 2, 2019

It uses standard prices based on a user’s IP address and generates an estimate of what they might fetch as a host. Amazon emphasizes details like customer reviews, color, product description , and price. CXL has written about ecommerce product pages and related elements many times before: Product page design and UX. Simplicity.

Conversion 133

Conversion UX Real Estate Non-Profits 133

ConversionXL

MARCH 19, 2013

Information architecture should also include little things like deciding that products on a search page should be ordered by price rather than by name. They represent the goals, motivations, characteristics and behaviors of the most important groups of your users. Techniques for figuring out the optimal menu structure.

User Experience 128

User Experience Objectives and Key Results UX Technique 128

ConversionXL

DECEMBER 23, 2015

Who do you think would be able to explain the product to you more clearly: an engineer, a marketer or a customer service representative? Here’s what each letter represents… C = Probability of conversion. Are all important associated pieces of information clear (pricing, shipping info, warranty, return policy etc)?

Conversion 90

Conversion UX Objectives and Key Results Follow-up 90

ConversionXL

MAY 22, 2014

4 Advanced Facebook Targeting Techniques Every Facebook Advertiser Should Know. Same time of the day, same bid (although bid prices vary), same length of time, etc. If these ads do not bring customers who continue to buy at full price, you are literally spending money that you will not get back. Recommended Reading.

CTR 116

CTR Technique Click Through Rate Follow-up 116