Search Engine Land
APRIL 18, 2023
A group of nine states, comprising Michigan, Nebraska, Arizona, Illinois, Minnesota, New Hampshire, North Carolina, Washington, and West Virginia, have become part of a U.S. Department of Justice lawsuit against Alphabet’s (GOOGL.O)
Search Engine Land
JUNE 14, 2023
Why we care: If Google does sell part of its ad business, it could mark the start of a new digital marketing era with a more competitive market and fairer pricing. “The digital advertising market enjoys competitive pricing, lively innovation, and robust competition — helping advertisers, publishers, and consumers.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Search Engine Land
JANUARY 7, 2023
Utah Has Highest Google Usage, West Virginia The Lowest. Advertisers Cutting Google AdWords Spending With Surge of Keyword Prices. Because many of the keyword prices have resulted in advertisers being priced out of profitability. Yahoo’s News Digest App Is “Summly 2.0”. From Search Marketing Expo ( SMX ).
ConversionXL
NOVEMBER 27, 2019
Compare that to Pandora, a company that touts its trademarked algorithm as a way to increase your enjoyment of music: Frequently, plain secrets “cannot really be used as an incentive for higher prices—it is more likely to be a cost reduction mechanism—and cannot typically be used to entice customers.” Surprises can work the same way.
ConversionXL
NOVEMBER 27, 2019
Compare that to Pandora, a company that touts its trademarked algorithm as a way to increase your enjoyment of music: Frequently, plain secrets “cannot really be used as an incentive for higher prices—it is more likely to be a cost reduction mechanism—and cannot typically be used to entice customers.” Surprises can work the same way.
Salesforce
MARCH 6, 2024
There’s no better feeling than closing a deal after a tough price negotiation. In this article, we’ll show you how to perfect that skill — complete with 12 price negotiation tactics used by reps across industries. What you’ll learn: What is price negotiation? Why are price negotiations important?
Salesforce
MARCH 12, 2024
One of the easiest ways to keep tabs on your competitors is to watch their prices. Making regular price adjustments to match or undercut similar offerings in the same market is a common tactic used by companies of all types and sizes. It’s called competition based pricing. But this is not just about getting ahead.
Expert insights. Personalized for you.
90 
Let's personalize your content