Search Engine Land
NOVEMBER 27, 2023
Creating better content and a better UX allows you to get all the traffic vs. the referral. Beyond SEO tools, explore customer surveys, referring URLs, and PPC data for strategic insights. Shift your focus, embrace strategic approaches and watch your business thrive. Those are all about search volume and intent.
Search Engine Land
FEBRUARY 14, 2024
In my previous article, “ B2B SaaS SEO: Mapping your keywords to the customer journey ,” I discussed strategically influencing B2B SaaS customer journeys through keyword analysis and content tagging. Let’s delve into how SEO strategically aligns with the five stages to enhance the online shopping experience and boost sales.
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ConversionXL
FEBRUARY 3, 2022
These can include UX issues or concerns that aren’t addressed in copy.” [via Cross-functional strategic thinking: Being able to come up with new ideas, understand the customer journey, identify opportunities, and work effectively with other stakeholders. via Observer ]. SEO, email marketing, Facebook advertising). Image source.
ConversionXL
APRIL 25, 2016
UX problems? These marketplaces give you key information about your users, like their referral source, which can help you make smarter marketing decisions. Google Play Referral Flow Report: Shows how users move through the stages of your acquisition funnel. There could also be a UX issue. Which do they ignore?
ConversionXL
FEBRUARY 19, 2016
And recent trends have placed on page UX factors higher in importance that old factors like keyword density. Google Doesn’t Want to Penalize Better UX. The reality is that Google’s algorithm still relies heavily on non-UX signals, one of them being having the keywords in H1s, body text, etc. Google has its own testing tool.
ConversionXL
SEPTEMBER 24, 2020
How can you expect to get referrals or understand what prospects will click if you’re just guessing? For example, I’ve learned that UX & Persuasive Design articles perform better on Facebook, while analytics posts perform better on Twitter. Your success online is directly proportional to how well you understand your target market.
ConversionXL
JUNE 8, 2017
User experience research or UX research, shouldn’t be limited to A/B testing programs only. If done properly, you UX research should have landed you a lot of ideas about which problems affect which segments. That is, beyond pages views, referrer, onsite conversions during the current session and the like. Historical segments.
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