ConversionXL

MARCH 17, 2021

Last September (2020), six months after the 1st lockdown, my co-founder Vladimir Blagojevic and I decided to run market research to figure out what challenges B2B companies face and how they solve them. Canceled events and tradeshows increased the focus on outbound activities. Let’s dive in. Common B2B marketing challenges.

B2B 150

B2B Non-Profits Tradeshows Campaign 150

Martech

JANUARY 20, 2022

The company added nearly 600 customers in 2020, compared to just 150 in 2019. Its revenue grew 76% in 2020, compared to just 8% in 2019. On24 Growth, 2018 to 2020. 2020 2019 2018 Customers 1994 1401 1241 Sales ($ millions) $156.90 $89.10 $67.80. Customers are educating themselves before contacting company salespeople.

Objectives and Key Results 142

Objectives and Key Results Networking Presentation Entertainment 142

Heinz Marketing

NOVEMBER 8, 2019

Session: Account-Based Marketing: New Insights and Best Practices for 2020. What stood out to me that seemed like a no brainer was his idea to develop an account journey , like a buying journey but specific to an account not a contact. Contact Acquisition. Session: Fuel Your Company’s Growth with Contact Acquisition.

B2B 61

B2B Contact Education Consult 61

SBI

FEBRUARY 19, 2020

Zuant Quantifies ROI for Event Marketers Worldwide; Kicks Off 2020 with Record Client Growth. Zuant has added 36 new clients since January 2019, 10 of which joined in January 2020, including 3M (six divisions), Dow Chemical, Honeywell, Sleep Number (two divisions), Uber, Verizon (three divisions) and others. Media Contact.

Clients 22

Clients Tradeshows Growth Follow-up 22

Salesmate

APRIL 15, 2021

P.S: Business Magazine has put us on the list of 52 Best Startup Companies to Watch Out For in 2020 . 3) You are not the right person, and we should be contacting someone else in your org. The ultimate goal to attend any networking event, conferences or tradeshow is to make new connections and pitch your product/service.

Prospecting 52

Prospecting Real Estate Tradeshows Follow-up 52

Heinz Marketing

APRIL 4, 2022

But as we learned back in early 2020, those yearly strategies can definitely alter and require you to pivot. For sponsorship opportunities, contact Cherie@heinzmarketing.com . It’s not just about is this event going to happen or are they going to cancel it because of COVID? Are people actually going to show up?

Pipeline 98

Pipeline Campaign Sales Follow-up 98

Cience

NOVEMBER 20, 2019

Are events even a thing in 2019-2020? Your research specialist or Sales Development Rep (SDR) will be looking for contact data of the event attendees based on it. Most conferences provide the list of attendees (name, title, company) but not their contact data. Event Lead Generation. Yes, they are. Make an ICP for the event.

Lead generation 40

Lead generation B2B Appointment Campaign 40