Sales Hacker

DECEMBER 8, 2023

Likewise, the new products you launch do not determine your success. Instead, how you launch them into the market is a huge factor in success. On the menu: less ‘obvious’ tactical tips on how these experts have aced the art of nailing a product launch – from pre-launch, to launch-day, to post-launch.

Launch 103

Launch Product GTM Technology 103

Sales Hacker

SEPTEMBER 8, 2023

Thanks for reading The GTM Newsletter! Share Where SaaS is and Where SaaS Will Be in 2024 This newsletter draws inspiration from one of our favorite talks at SaaStr from David Sacks’s (GP of Craft Ventures) with Jason Lemkin on Where SaaS is and Where SaaS will be in 2024. See more top GTM jobs here.

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GTM Launch Growth Networking 92

Martech

DECEMBER 21, 2023

They are the basis of a powerful GTM plan that builds unmatched market impact and unlimited revenue potential. The most common and biggest mistake with GTM plans is keeping them hidden in the upper echelons of a company. This inclusive strategy fosters alignment and creates a more dynamic, responsive and effective GTM plan.

Launch 104

Launch Product GTM Education 104

Sales Hacker

NOVEMBER 10, 2023

With the end of the year fast-approaching, two inevitable events emerge on the horizon: The dawn of a new calendar year (hello 2024!). A spotlight falls on customer loyalty, an influential force on the revenue secured during contract renewals. Build Customer Loyalty in the First 3 Months 3 ways to build customer loyalty…quickly 1.

GTM 96

GTM Intrinsic Customers Contract 96

SaaStr

MAY 25, 2024

Lesson #1: Invest In Customer Support Early Cloudinary strongly believes that customer success and support are enablers of PLG growth and aren’t just a cost center. If you think about Cloudinary’s core audience in the beginning, developers, the fifth employee they hired was the first person in the customer success group.

Growth 101

Growth GTM Product Consult 101

Sales Hacker

DECEMBER 15, 2023

How this impacts marketing specifically What this means: Ecosystem-led marketing is defined as “a strategy in which two or more companies collaborate on GTM motions using second-party data to generate leads and create highly targeted, personalized, and effective customer experiences. That’s it, that’s all. Final push of the year!

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GTM Growth Campaign B2B 94

Sales Hacker

FEBRUARY 9, 2024

However, a healthy dose of pessimism in the right places can actually be helpful – here a three key places #1 Customer discovery calls In the early stages of solution development, customer interviews are key. More for your eyeballs: Pavilion published their list of 50 CEOs to watch in 2024. That’s sales.

GTM 67

GTM Real Estate Launch B2B 67