article thumbnail

Visual content and SEO: How to use images and videos in 2025

Search Engine Land

This article outlines a seven-step process to futureproof your visual content and SEO for 2025. 7-step process to futureproof your visual content and SEO in 2025 Well-chosen featured images or videos significantly boost a website’s click-through rate (CTR) and encourage user engagement. Business email address Sign me up!

CTR
article thumbnail

SearchGPT: What you need to know about OpenAI’s search engine

Search Engine Land

Traditional metrics like click-through rates (CTR) and page rankings will also become less relevant with AI-driven search. However, brands that are not invested in earning high-quality media coverage and links through digital PR should consider adding this to their 2025 budget.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

The Definitive 2025 Guide to Sales Metrics & KPIs That Drive Revenue

RingDNA

Sales Sequence Email Open Rate/CTR Key Question it Answers: Which email messages are prospects opening and which clicking on? Inbound sales are quickly changing , year after year, and here are the most important metrics and KPIs for 2025. It lets you gain a powerful birds-eye-view of how reps’ activities are impacting your bottom line.

article thumbnail

6 B2B paid media platforms where you can advertise effectively

Martech

Dig deeper: 2025 predictions for top B2B paid media channels 2. Adobe Creative Cloud achieved a threefold increase in conversion rate and 100% higher CTR, thanks to Reddits strong community engagement compared to other platforms. With its unique audience and new ad capabilities, Reddit is worth considering for B2B campaigns.

B2B
article thumbnail

How to Turn $100K Into $2.7M of Pipeline: Become a SaaStr Sponsor

SaaStr

Next Steps: 📧 Email : sponsors at saastrinc.com 📅 Strategy Call : Schedule your custom S-tier partnership consultation 🎯 Secure Your Position : Limited 2025-2026 partnerships available S-tier results require S-tier strategy. influenced pipeline from single event Sales enablement platform : $75K investment → $2.1M

article thumbnail

LinkedIn Sales Mastery: How B2B Teams Close More Deals with Social Selling

RingDNA

LinkedIn is no longer a nice to have in 2025, whether you’re a CEO shaping your company’s vision, a COO optimizing processes, or an SDR hustling to hit quota. According to KissMetrics , LinkedIn ads offer an average click-through rate (CTR) of 0.025%, which is respectable. If you’re not leveraging LinkedIn , you’re already behind.

article thumbnail

Do LinkedIn videos work better than blogs? Here’s the data

Martech

To evaluate performance more thoroughly, we downloaded Richard Van der Blom’s LinkedIn Algorithm Insights Report 2025 for benchmarks and context. The paid ads dramatically increased impressions (a relatively meaningless Tier 3 metric) but performed poorly, generating a 0.13% CTR with no conversions.

CTR