Cold Calling Playbook Tips: 10 Proven Tactics for Sales Leaders and Reps
Sales Hacker
MARCH 30, 2025
GTMnow shares insight around the go-to-market strategies responsible for explosive company growth. One theme was clear: AI is touching every part of go-to-market. When faced with objections, agree with the prospect first to lower their defenses. But one unassuming topic that kept coming up?
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