Will traffic from search engines fall 25% by 2026?
Search Engine Land
FEBRUARY 19, 2024
Will traffic from search engines to your website drop 25% by 2026 as a result of the rise of generative AI answer engines? That’s what Gartner, a technological research and consulting firm, is predicting. Gartner believes people will turn to generational AI conversational assistants (e.g., Why we care. The prediction.
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