Digital advertisers still looking for recipe to thrive in cookieless world by Stirista
Martech
MARCH 21, 2024
And as the conversation around PAIR, Google’s new identity solution that allows publishers and advertisers to match first-party data to deliver personalized ads, gathers more and more momentum each day, there’s one thing we can be sure about — when it comes to the deprecation of cookies, this time, it’s for real.
Let's personalize your content