Reminder – Google is updating ad-serving requirements in the UK and Europe
Search Engine Land
DECEMBER 14, 2023
This is a gentle reminder that Google is updating its ad-serving requirements in the European Economic Area (EEA) and the UK in the coming weeks. Enforcement will begin on January 16, 2023, and will affect a small percentage of EEA and UK traffic. It will then gradually expand to all EEA and UK traffic by the end of February 2024.
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