ConversionXL

APRIL 10, 2018

All of which confirms that launching dedicated mobile lead generation campaigns is no longer an option but a necessity. For example, the most common screen size is still 780 x 1280 pixels. As a result, the amount of space you have available for your lead capture campaign is tiny. Concerns for the Campaign. image source ).

E-commerce 110

E-commerce UX Lead generation X-functional 110

ConversionXL

JANUARY 24, 2017

It’s sort of a trope and a frustration in the optimization space that most people new to the craft think of CRO as a simplistic practice of A/B testing button colors or CTA text. More and more, people are using experimentation as a way to optimise not just sales – but also pricing, functionality, and product.

Conversion 87

Conversion UX A/B testing SQL 87

ConversionXL

JUNE 26, 2017

Take his course on UX and Usability here. A/B testing is a great way to see that sometimes the changes you think will work don’t work at all. Example – you probably shouldn’t test adding a period at the end of the sentence. Organize growth into a cross-functional team. Peep Laja : Opening Keynote.

UX 85

UX Cross-sell A/B testing Government 85

ConversionXL

FEBRUARY 3, 2022

It’s why Canva can call itself a multibillion-dollar platform and how ConvertKit pulled itself up to compete with goliaths like MailChimp and Campaign Monitor. Where campaigns to build brand awareness and generate top-of-funnel sales drive traditional marketing, data across the entire customer lifecycle drives growth hacking in marketing.

Growth 113

Growth Referrals Minimum Viable Product Drivers/motivators 113

ConversionXL

NOVEMBER 11, 2015

To navigate the list, you can filter out tools based on function as well as for which size company it works best. A/B Tasty is yet another testing tool designed for the masses, this one hailing from France. They offer client-side, one-tail A/B testing along with full factorial MVT – the common experiments.

Conversion 124

Conversion A/B testing UX Consult 124

ConversionXL

APRIL 12, 2017

On day one, we heard from UX and digital analytics experts. Day two was all about optimization / testing strategies and processes. Pay them upfront so they don’t try to say X to get the money. The same audiences you create remarketing campaigns for can be created and used for targeting in GO. Research and A/B testing.

Growth 86

Growth X-functional A/B testing Objectives and Key Results 86

ConversionXL

APRIL 6, 2016

month” The 3 Levels of CRO: 1) Customer Journey 2) Hypothesis 3) Testing. Perhaps because they require effort (to X). Day 2: Optimization and Testing Strategies + Processes. Testing Capacity = How many test can you run per year? (52 52 / test duration weeks ) x (# of simultaneously testable pages/funnels).

A/B testing 77

A/B testing Non-Profits E-commerce X-functional 77

Hubspot

MARCH 10, 2016

1) A/B Testing. Learn how to run A/B tests here.). The percentage of your audience that advances (or clicks through) from one part of your website to the next step of your marketing campaign. You can’t paint a happy little nurturing campaign without both. 2) Analytics. 15) Clickthrough Rate (CTR).

Networking 78

Networking Non-Profits Engineering Follow-up 78