ConversionXL

MAY 3, 2017

Facebook is, by far, the most promising social advertising platform for E-Commerce purposes — the site has 1.86B users , an average ROI on targeted ads of 152% , and is responsible for 85% of all social media e-commerce. They promoted their new yarn subscription service to potential customers using custom audiences.

Customers 133

Customers E-commerce Cross-sell Represent 133

Hubspot

JULY 10, 2019

If you’re not properly targeting your buyer persona, your promotions and advertisements will likely fall on deaf ears. An on-demand order fulfillment, warehousing, and screen printing service (like Printful ). The biggest determinant of effective marketing, however, is your audience. You might as well not be marketing at all.

B2B 101

B2B B2C E-commerce Drivers/motivators 101

ConversionXL

NOVEMBER 6, 2015

You have an A/B testing tool, a well-researched hypothesis and a winning test with 95% confidence. There are factors threatening the validity of your test, without you even realizing it. Quite simply, validity threats are the factors that threaten the validity of your A/B test results. Not so fast.

A/B testing 133

A/B testing Cross-sell Campaign Represent 133

ConversionXL

JULY 21, 2022

As McKinsey research notes: “Given the choice of in-person, remote, and e-commerce channels, purchasers have shown they want them all.”. Omnichannel aligns branding, messaging , and customer service across every channel. Test processes regularly to see which segments respond best to your marketing. Follow Amazon’s lead.

Customers 118

Customers Non-Profits E-commerce Objectives and Key Results 118

Heinz Marketing

OCTOBER 15, 2023

With Dynamic Yield, marketers, product managers, developers, and digital teams can algorithmically match content, products, and offers to each individual customer to help accelerate revenue and grow customer loyalty.

A/B testing 114

A/B testing E-commerce Growth Engineering 114

ConversionXL

JULY 2, 2015

Whether you’re just starting your first a/b tests or you’re just looking for continuous and never ending improvements, these tactics are worth a look. At the very least, question your assumptions and give ‘em a test. For brands, during our autoplay tests we saw a 7x increase in completions of Promoted Videos.

A/B testing 129

A/B testing E-commerce Objectives and Key Results Conversion 129

ConversionXL

JULY 2, 2015

Whether you’re just starting your first a/b tests or you’re just looking for continuous and never ending improvements, these tactics are worth a look. At the very least, question your assumptions and give ‘em a test. For brands, during our autoplay tests we saw a 7x increase in completions of Promoted Videos.

A/B testing 129

A/B testing E-commerce Objectives and Key Results Conversion 129

Salesmate

JUNE 11, 2021

For example, say you want to welcome a customer who visited your profile today and filled his details in a webform that you placed on your website for inquiries about your product/ services. You might have some (or many) customers that don’t buy your services anymore due to some reason. Email service provider .

Real Estate 52

Real Estate E-commerce Campaign A/B testing 52

ConversionXL

APRIL 23, 2013

You figure this stuff out through talking to them, user surveys, usability tests and split tests. You really need to understand how your product or service fits in the lives of your customers. A negative first impression will be a drag and affect the whole perception about your products and services.

Drivers/motivators 134

Drivers/motivators Objectives and Key Results E-commerce A/B testing 134

ConversionXL

JULY 11, 2016

Use mini-stories describing your product/service instead of (empty) umbrella terms that everyone else uses. Annemarie Klaassen & Tom van de Berg – Moving Beyond Testing for Absolute Truths. Three tactics to maximize revenue from a CRO program: Free test software. 7 Basic Plots on Wikipedia ). Change of statistics.

E-commerce 79

E-commerce A/B testing GTM Drivers/motivators 79

Hubspot

JUNE 14, 2019

You can ask multiple different types of questions, including Net Promoter Score. Plus, built-in A/B testing and instant analytic reports make it easy for you to measure your performance. And if you need some inspiration, they even have a question bank for you to use. The tool is incredibly user-friendly and easy to set up.

Price 101

Price E-commerce A/B testing Contact 101

ConversionXL

AUGUST 17, 2016

This is, in a way, an ultimate guide (overused though the term is), so here’s a short table of contents if you’d like to jump around: How To Run A Holdout Test. Write Emails Tha Focus on Customer Service (Here’s How). We see shopping cart abandonment as a conversion rate optimization and customer service opportunity.

Campaign 74

Campaign Process A/B testing CTR 74

Martech

FEBRUARY 25, 2022

Platform vendors offer extensive training programs, online communities and strategic consulting services to encourage more comprehensive platform use and create a higher return on marketing automation investments. Some key customers are Cuisinart, Harlequin, PayPal, Republic Services, USO and Wiley. Product overview. Target customers.

E-commerce 120

E-commerce B2C Manufacturing CRM 120

ConversionXL

APRIL 3, 2019

When something reaches publication, press releases focus on promotion, not accuracy. Challenging your own understanding of the product via experimentation is critical: It flips the “all tests should win” thinking upside down—“9/10 tests fail” (VWO), but learning is never a failure. Eric Allen: “Losing Tests Can Be Winners, Too.

A/B testing 114

A/B testing Objectives and Key Results Referrals Niche 114