Sales Hacker

NOVEMBER 1, 2018

Scientific and Realistic: A/B Testing is The Powerful Weapon That Every Modern Sales Playbook Needs. It’s called A/B testing, and it allows organizations to test performance of key sales communications in a low-risk, high-impact way that does not endanger their executive’s day jobs. The good news?

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A/B testing Pharmaceutical Manufacturing Sales 74

Hubspot

JANUARY 4, 2021

Whether B2B or B2C, customers are looking for brands they can trust to meet their needs and make their lives easier or more delightful. If we treat each person with loving kindness and respect, we'll be making the positive impact I know we can while building a stronger, more loyal base. We are humans, serving humans.

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A/B testing Tradeshows Education B2C 101

ConversionXL

OCTOBER 8, 2015

We recently published a great post by Annemarie Klaassen and Ton Wesseling that told their detailed journey of visualizing A/B tests results for clearer communication. There is accountability and also helps maintain the trust with the clients you work with.”. What is high tempo testing? Image Source.

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ConversionXL

JUNE 19, 2019

Don’t just implement findings—you need to A/B test first. Insights > Ideas > Prioritization > Tests. Top three principles in A/B testing : Give people a relevant reason to buy. A/B test everything using statistical frameworks. A/B tests = increased workload, delays for sprints.

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A/B testing Objectives and Key Results UX Retail 90

ConversionXL

APRIL 22, 2015

While testing is a critical part of conversion optimization to make sure we actually made things better and by how much, it’s also the tip of the iceberg of the full CRO picture. Testing tools are affordable (even free), and increasingly easier to use – so pretty much any idiot can set up and run A/B tests.

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A/B testing Cross-sell Start-ups Follow-up 123

Hubspot

NOVEMBER 25, 2019

However, switching up the copy within your CTAs, the options that people have for the next place they can go, or the prominence of those CTAs can be low-effort, high-impact ways to encourage people to click to buy. A/B test a set of product pages, including testimonials on the variant only. Offer free shipping.

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Conversion Agriculture Angle User Experience 94

Hubspot

DECEMBER 7, 2010

Can you easily create A/B tests of your email offers? Seth Godin, for instance, wrote about the importance of earning permission and building trust. On-Demand Webinar: What's Worth A/B Testing? Do you know what to test or what to change in order to see a 40% bump in lead generation? Connect with HubSpot :

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Strategize A/B testing Click Through Rate High impact 59