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How AI is changing the game for PPC account managers

Search Engine Land

AI is helping PPC managers focus more on strategic initiatives, such as campaign inputs and back-end management, rather than manual operations. Here’s a closer look at how AI will impact the daily activities of PPC account managers. CRM access. Increased efficiency and effectiveness? Website analytics.

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Field Sales Reps & Managers: The Complete Guide

Veloxy

Account management : After closing deals, reps may manage ongoing customer relationships, ensuring client satisfaction and identifying opportunities for additional sales. Some companies also offer training in business processes, such as CRM and sales forecasting.

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Doing The Whole Job

Partners in Excellence

Our jobs, as sales people and managers, are complex and multifaceted. No sales person I know likes the administrative parts of their jobs, doing reports, updating CRM and so forth. Managers often avoid coaching and development because it may involve difficult conversations with their people. Many avoid prospecting.

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Executive Interview: Mark Kopcha of @Revegy

SBI

Take a more in-depth look at those to understand if there is a problem with building the right relationships, aligning to your buyer’s strategic goals, or positioning value. It has helped Genesys put customers at the center of their strategic plans, and now customers won’t even entertain conversations with competitors.

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Revegy and FinListics Announce Partnership Alliance

SBI

At Revegy, we recognize and appreciate the value FinListics brings to those responsible for value-driven sales programs, and we look forward to the benefits our clients will enjoy as a result of this strategic collaboration. These insights help the Account Management team identify strategic solutions that align with their customer’s needs.

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FinListics and Revegy Announce Partnership Alliance

SBI

Sales personnel spend significant time in their CRM systems, so having both companies’ technologies integrated on one platform will make their jobs easier and help them reach their targets. Revegy provides a premier platform for Key Account Management, focused on helping companies optimize revenue growth for their most valuable customers.

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What Is Key Account Management — and How Does It Help You Grow?

Salesforce

In today’s highly competitive consumer goods (CG) industry, success often hinges on the strength of your relationships with key accounts. Effective key account management isn’t just a tactic, it’s a vital strategy for achieving profitable growth. But what sets your key account managers (KAMs) apart from your competitors’?