Angle Niche Objectives and Key Results Process 
Search Engine Land
SEPTEMBER 7, 2023
” Here’s a summary of their key distinctions: Scope Topics are broad and can encompass multiple entities and even various keywords. While targeting low-hanging fruit in terms of keywords is still viable, it doesn’t necessarily establish a website as an authority in a specific niche. Entities are more specific and focused.
The 5% Institute
OCTOBER 20, 2022
Generally, when selling finance products, you’re selling the invisible; an intangible outcome products and results that’ll benefit them financially. That’s why when selling finance products, you need to have a slightly different format and process to close more consistently. Handling objections. Qualifying. Finding pain.
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The 5% Institute
JULY 14, 2020
Generally, when selling financial services, you’re selling the invisible; an intangible outcome products and results that’ll benefit them financially. That’s why when selling financial services, you need to have a slightly different format and process to close more consistently. Handling objections. Qualifying. Finding pain.
The 5% Institute
APRIL 24, 2020
Generally, when selling services, you’re selling the invisible; an intangible outcome or result of some kind. That’s why when selling services, you need to have a slightly different format and process to close more consistently. Authority is important as it’ll prevent the ‘I need to speak with’ sales objection from coming up later.
Search Engine Land
MAY 17, 2023
An entity is a uniquely identifiable object or thing characterized by its name(s), type(s), attributes, and relationships to other entities. It’s up to the SEO to figure out the best choices because the entire optimization process is contingent upon: The search intent. I used this definition in my entity SEO article.
Lead Fuze
JULY 13, 2021
You will just get burnt out and stop getting results if you play the number game. It’s been said that the only thing worse than having a price objection is not having one. Another strategy to get into a more productive attitude is to focus on the aspects of the sales process that you can influence.
Sales Hacker
MAY 24, 2021
You need to target your niche, answer questions; you need to tell a story. Above all, you need to apply the process. It teaches you exactly how to thread a story through your brand and how both sales and marketing can be part of that process. Act on processes and business goals. Content ideation.
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