Sam Blond + Jason Lemkin “GTM in 2025: How It’s Changed, How It’s Changing, and What Hasn’t Changed (Yet)”
SaaStr
APRIL 1, 2025
Wiz: Territory Matters More Than Tech Stack Colin Yasukochi (Wiz CRO) demonstrated that even on the path to a $32B acquisition, territory design was more impactful than AI tools. Wiz discovered a direct correlation between territory size and productivity: the tighter the territories, the more effective their sales team became.
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