Search Engine Land

MAY 5, 2023

A strong brand equals trust, likely improving your click-through rate (CTR). But you can only take your share of clicks and traffic if you’ve made the efforts required to rank. When people see your brand in SERPs for a non-branded keyword, you want people to click on your website instead of a competitor.

Trust 95

Trust CTR Non-Profits Click Through Rate 95

ConversionXL

JULY 25, 2022

Companies that engage in strategic CTA testing continue to drive success metrics like CTR (click-through rate) up and to the right. Landing page platform Unbounce boosted conversion rates by 90% by changing their CTA copy from “Start your 30-day trial” to “Start my free 30-day trial.”.

A/B testing 146

A/B testing Contract Appointment Drivers/motivators 146

RingDNA

MARCH 26, 2025

Tips to help your reps use LinkedIn to book more appointments Connect to Prospects on LinkedIn This might seem like common sense, but it’s amazing how many sales reps don’t do this habitually. According to KissMetrics , LinkedIn ads offer an average click-through rate (CTR) of 0.025%, which is respectable.

Closing 62

Closing B2B Sell Referrals 62

Hubspot

DECEMBER 17, 2019

The era of the high Google click-through rate is nearing its end and the age of the low-click landscape is dawning. While Google is still the number one traffic source for most sites on the web, over half of all searches these days result in no click at all. There are a multitude of reasons to explain this shift.

Real Estate 101

Real Estate Clients Hospitality CTR 101

Hubspot

DECEMBER 21, 2010

CTR (or Click-through rate) - The percentage (the number of unique clicks divided by the number that were opened) of recipients that click on a given URL in your email. You may measure conversion in sales, phone calls, opportunities or appointments. 25 per email address. 25 per email address.

CTR 78

CTR Contact Cross-sell Click Through Rate 78

Cience

FEBRUARY 21, 2020

Interactive content is one of the lead generation trends of 2020 , and video will stay in the future of email marketing campaigns – some brands have seen 8x improvement in click-through rates with a personalized video versus standard outbound email campaigns. appointments per month on average.

Campaign 79

Campaign B2B Objectives and Key Results Contact 79

Hubspot

FEBRUARY 17, 2012

CTR (Click-Through Rate) - The percentage (the number of unique clicks divided by the number that were opened) of recipients that click on a given URL in your email. Conversion Rate - The percentage of recipients who respond to your call-to-action in an email marketing campaign or promotion.

CTR 78

CTR Contact Click Through Rate Campaign 78