Remove B2B Remove Technical Sales Remove Up-sell
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What It Really Takes to Sell To Developers and Engineers with Komodor CRO Jim Hunnewell

SaaStr

Selling to developers and technical audiences requires a different approach than traditional B2B SaaS sales. In a recent SaaStr Workshop Wednesday , Komodor CRO Jim Hunnewell who also previously led sales at companies like GitHub, shared his first-hand experience and insights for successfully selling to engineering teams.

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The Best Sales Certifications to Get in 2025

RingDNA

CPSP – Certified Professional Sales Person The Certified Professional Sales Person (CPSP) program from the National Association of Sales Professionals (NASP) is designed for reps at any stage of their career looking to build a strong foundation in modern selling. Duration: ~3 hours (self-paced) Cost: Free 7.

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The $4.5B Board Meeting: Inside Snowflake’s AI Transformation and the CEO Who Bets His Company on Their Platform

SaaStr

Inside Snowflake’s Board Meetings: How AI is Reshaping Enterprise Data and the Future of B2B Partnerships We had a lot of fun at SaaStr AI Summit 2025 with a rare look inside Snowflake’s boardroom! This creates hyper-aligned incentives where sales success is measured by use case creation, not deal size.

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What is Sales Engineering: How An SE Team Can Help Crush Your Goals

Gong.io

A sales engineer is like a player-coach — one part sales, one part engineering. They must possess extensive, often technical, product or service knowledge. Typically, this is a role in the B2B world… selling more complex products to other businesses.??. You sell a technical product. Guess what?

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B2B Sales Representatives: What They Do and Why They Are Important

Outreach

Keep reading to learn everything you need to know about the world of B2B sales reps, including best practices for training, hiring, and the daily challenges associated with the role. What is a B2B sales representative? Are there different types of B2B sales representatives? Why are B2B sales reps important?

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All New 2021 Enterprise SalesTech Landscape

SBI

B2B [1] Enterprise [2] Not primarily meant for marketers Primarily meant for sales organizations [3] Are software solutions – not services Eliminating the apples-to-oranges comparisons Category Definitions We’ve also taken care to give the categories names that are easily understood. Be sure to follow me on LinkedIn to stay up-to-date.

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PODCAST 154: Guided Selling with Neil Ringers

Sales Hacker

They’ve built a new process of guided selling, which Neil discusses during the show. If you missed episode 153, check it out here: Learning Drives Sales Effectiveness with Paul Fifield?. How Revenue Grid enables smarter selling. Guided selling and engagement. Scaling sales during the pandemic.

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