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Top 3 marketing use cases for the B2B metaverse

Martech

Although much hype surrounds gaming and consumer-focused virtual spaces like Fortnite and Meta’s Horizon Worlds, a large portion of that $13 trillion pie will be dedicated to business communications. B2B marketers can no longer dismiss virtual worlds and immersive technology as tactics solely dedicated to consumer campaigns.

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Best Sales Podcasts: An Ultimate List of 100+ Must-Listens

Lead Fuze

The ability to listen to an almost inexhaustible supply of training, case studies, and applicable tips via sales podcasts shouldn’t be taken for granted. From individual sales reps to Founders, there are so many great “shows” to help you become better at your job. The Gist: . 2 Predictable Prospecting. The Gist: .

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9 Essential Tips for Boosting Lead Generation with Appointment Booking

Lead Fuze

Not having a mobile-optimized website can greatly restrict potential leads, especially from those looking to make on-the-go bookings. Strategic CTAs : ‘Book Now,’ ‘Schedule Your Appointment,’ ‘Don’t Miss Out’—these aren’t just catchy phrases but powerful calls to action.

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Learning SEO? The Beginner's List of Resources to Get Started

Hubspot

Think of it like a buffet — take a few things from the podcast section, enroll in a course or two, subscribe to three or four blogs. It's a good pick if you're just getting your feet wet. You can't get a degree in SEO. Books on SEO quickly become out-of-date. So — how do you learn about SEO? you get the drift. SEO Podcasts.

UX 101
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35 LinkedIn Hacks to Use in 2023 (You Haven’t Heard All of These)

Hubspot

Read these LinkedIn hacks so you can join the party, get spotted by your desired contacts, attract work or grow a following to 13,000+ people in a year. Plus, there are some not-to-be-missed tips from LinkedIn’s best creators. Complete your entire profile. Personalize your URL. Plus, information is data.

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Sales Pipeline Radio, Episode 126: Q&A with Nick Jordan @nickfromseattle  

Heinz Marketing

It’s just 30 minutes long, fast-paced and full of actionable advice, best practices and more for B2B sales & marketing professionals. We are just looking at our staff this morning, but, Paul, our listenership has more than doubled in the last year. We have 33% more monthly listeners from just the beginning of 2018.