Remove Campaign Remove Conversion Remove Launch Remove Minimum Viable Product
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The Minimum Viable Product Approach to Ecommerce Is a Game Changer — Here’s Why

Salesforce

Every day your launch is delayed means missed revenue, so it’s critical to keep things on track with your build or implementation. Take a minimum viable product (MVP) ecommerce approach. Then, after the initial build, they work to improve, customize, and launch new features in phases. What is an MVP in ecommerce?

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Going International? Tips for Global Ecommerce Expansion

Salesforce

While every company is different, I’ve found there are five key steps to international commerce success: Identify international market potential Understand the challenges of international ecommerce Localize by market Determine payment methods Activate and launch Let’s examine each. Activate and launch. for example.

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How to Build a Beloved Product Without Email Marketing

ConversionXL

But when we took a closer look, we discovered that, even if we scaled our email campaigns, the users who received our emails represented a measly 1% of our overall revenue. We launched our second campaign a week later, and the story got worse. This should look different for every product and business, so get creative.

Product 151
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It’s Not a Conversion Problem, It’s a Customer Development Problem

ConversionXL

I feel like “conversion rate optimization” is in 2013 what “social media marketing” was in 2009. Not because they have a conversion problem but because they never really nail the product or how to market it. This is not a conversion problem. The Problem With Traditional Product Development.

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Acquire New Users by Adding Growth Hacking to your Marketing Strategy

ConversionXL

It’s why Canva can call itself a multibillion-dollar platform and how ConvertKit pulled itself up to compete with goliaths like MailChimp and Campaign Monitor. Where campaigns to build brand awareness and generate top-of-funnel sales drive traditional marketing, data across the entire customer lifecycle drives growth hacking in marketing.

Growth 113
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SEO vs. PPC: Differences, pros, cons & an integrated approach

Search Engine Land

Not paying for every click Not all keywords convert the same and SEO can help you target users earlier in the purchase cycle without paying for those low conversion rate clicks. Speed While developing organic visibility can take time, a PPC campaign can be created in days and ramped up in weeks. Want to test a new product?

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Why Website Templates Are Not Optimized (and What to Do About It)

ConversionXL

But there’s something almost no one is talking about… Website templates are not optimized for conversions. In general, templates are meant to serve the purpose of making 1) site design and launch possible and 2) using a design schema that users expect. Launch, get data, iterate, then improve. That’s your job.

UX 72