Veloxy

JANUARY 23, 2024

Key Takeaways Field marketing is an immersive strategy focused on in-person experiences to enhance brand visibility and influence purchasing decisions, using personalized interactions and localized campaigns to resonate with specific audiences. As a field marketing organization, it is crucial to maintain this focus on the target audience.

Objectives and Key Results 130

Objectives and Key Results Territory Campaign Promote 130

Hubspot

MAY 11, 2015

Robert Michael Murray's work in digital communication strategy, social media, and live-event production has earned him both national and international coverage on outlets like BBC, CNN, C-SPAN, The New York Times, and others. Think about some of the best marketing campaigns you've ever seen. (Or Follow @rmmageddon.

Follow-up 68

Follow-up Event Production Campaign Strategize 68

Hubspot

APRIL 1, 2019

One of the great things about inbound marketing is that your content keeps paying dividends over time, long after it was originally promoted. Often, here at HubSpot, we discover that as much as 90% of the new leads we generate each month actually converted on offers we didn't create or actively promote that month.

Lead generation 78

Lead generation Engineering Promote Real Estate 78

Martech

JANUARY 20, 2022

Compelling and successfully promoted sessions are the typical drivers of attendance. Supplemental experiences can be promoted while you have the attendee’s attention, such as small-group video chats, one-on-one meetings with speakers and invitations to visit a virtual booth. See examples of martech stacks here.

Objectives and Key Results 139

Objectives and Key Results Networking Presentation Entertainment 139

Hubspot

DECEMBER 28, 2012

One of the great things about inbound marketing is that your content keeps paying dividends over time, long after it was originally promoted. What if the campaigns you’re working on this month were still generating leads for you six months later? The Long Term Impact of SEO on Lead Generation. What about three years later?

Lead generation 78

Lead generation Engineering Real Estate Promote 78

Hubspot

AUGUST 1, 2018

Your thoughtful email lay forgotten under a pile of spam and promotional messages. For example, HubSpot allowed people to register for its Four Days of Facebook Campaign through multiple channels, including Facebook Messenger. And success wasn’t just about getting people to register for the live event. Qualify Leads.

Conversion 78

Conversion CRM Cross-sell Technology 78

Heinz Marketing

OCTOBER 29, 2018

How do we make sure we’ve got 2000, 3000, 5000 people in the room because what’s really happening is you think about the spring or you think about the fall, especially if these are marketing events, there has never been more competition than there is today. Laura: Yeah, absolutely.

Pipeline 63

Pipeline Networking Sales B2B 63