Hubspot

MAY 11, 2015

Robert Michael Murray's work in digital communication strategy, social media, and live-event production has earned him both national and international coverage on outlets like BBC, CNN, C-SPAN, The New York Times, and others. Follow @rmmageddon. The Power of Data, the Importance of Moments, and the Future of Storytelling".

Follow-up 64

Follow-up Event Production Campaign Strategize 64

Hubspot

JULY 6, 2016

After some event production issues at my marketing association, I called and emailed people who complained on the post-event survey. Even an interim answer is fine , such as: “I’m going to speak with the team right now to see what happened and how we’re going to fix this.”. Acting promptly can de-escalate problems.

Clients 48

Clients Follow-up Cold Call Contact 48

Heinz Marketing

MARCH 14, 2020

Bridging the Gap Between Product Centricity and Customer Centricity. If you have a great product, you shouldn’t rely on that to make up for poor customer experience. In addition to our Sunday App of the Week feature, we also summarize some of our favorite B2B sales & marketing posts from around the Web each week.

B2B 83

B2B Trust Pipeline Technology 83

Hubspot

OCTOBER 5, 2017

This provides us with a feed on the company’s recent updates to help discover industry news, marketing campaigns, events, product launches, and recently published content. How to use it: We can reference these updates as trigger events to engage our prospects in real conversations. LinkedIn Company Pages. Google Alerts.

Technique 99

Technique Prospecting Objectives and Key Results Cold Call 99

Salesforce

JUNE 7, 2023

A microsite is usually a one-page, standalone site that focuses on content for a specific purpose, such as an event, product launch, or engagement strategy. What makes microsites so successful and strategic is their simplicity. Unlike a full corporate site, a microsite doesn’t have to serve multiple functions.

Strategize 52

Strategize Pitch Launch Contract 52

Sales Hacker

JUNE 2, 2021

Participants: marketing, product marketing, product management, sales, HR and sales enablement. Agenda: discuss hiring cycles, upcoming events, product releases, competitive updates and any changes since the last meeting. Goal: bring together all of the key contributors in creating a successful sales environment.

Sales 109

Sales Pipeline Cross-sell Sports 109

Martech

JANUARY 20, 2022

That’s the choice facing virtual event producers now, and the benefits and pitfalls of each approach apply to virtual event production as well. The debate continues to rage in marketing technology circles whether deploying an all-in-one platform or assembling a “stack” of best-of-breed applications yields the best results.

Objectives and Key Results 140

Objectives and Key Results Networking Presentation Entertainment 140

SBI

AUGUST 29, 2011

This is a very big show for Smart Selling Tools as many of the exhibitors are vendors who offer sales and marketing productivity tools. We’ll be there covering the entire event and will be offering the scoop throughout the show, here on our blog. Tomorrow marks the beginning of Dreamforce ’11.

CRM 25

CRM Networking Product Sell 25

Hubspot

APRIL 1, 2019

They give searchers more information about your content -- such as authors, music, reviews, events, products, etc. -- making your page stand out from the other pages provided in search results, and thus, garnering you more search traffic. Rich snippets enhance search engine result listings, like the ones pictured below.

Lead generation 78

Lead generation Engineering Promote Real Estate 78

Hubspot

JULY 4, 2017

But now, that feature is open to all those using Google My Business in the form of Posts: a way to create and share business-specific content -- like events, products, and services -- that can appear directly in search results. 1) Event search results.

Real Estate 78

Real Estate Entertainment Sports Launch 78

Hubspot

AUGUST 1, 2018

Promote events, products, and content. According to research from Aspect Software, 65% of consumers feel good about themselves and the company when they can handle an issue without talking to a live person, and 61% think that chatbots allow for faster answers. Qualify Leads. Schedule meetings. Get feedback from customers and prospects.

Conversion 77

Conversion CRM Cross-sell Technology 77

Hubspot

DECEMBER 28, 2012

They give searchers more information about your content -- such as authors, music, reviews, events, products, etc. -- making your page stand out from the other pages provided in search results, and thus, garnering you more search traffic. Rich snippets enhance search engine result listings, like the ones pictured below.

Lead generation 78

Lead generation Engineering Real Estate Promote 78

Heinz Marketing

OCTOBER 29, 2018

Matt: So, if you’re in B2B and you’ve been either at the old Eloqua Experience conferences or if you’ve been at the recent Serious Decision conferences, you have experienced the level of exceptionalism that is a Laura Vogel event, down to little details and all the things that make it worthwhile for the host, for the attendees, for (..)

Pipeline 61

Pipeline Networking Sales B2B 61

ConversionXL

SEPTEMBER 24, 2020

In addition to Title and Meta tags that you see on the SERP, there are also other visual extras like images, authors, video, events, products etc – all these are collectively called rich snippets. Adding rich snippets to improve visibility in crowded SERPS.

CTR 111

CTR Technique Profit margin Follow-up 111

ConversionXL

MAY 22, 2014

In addition to Title and Meta tags that you see on the SERP, there are also other visual extras like images, authors, video, events, products etc – all these are collectively called rich snippets. Adding Rich Snippets To Improve Visibility In Crowded SERPS.

CTR 116

CTR Technique Click Through Rate Follow-up 116