Remove Click Through Rate Remove CTR Remove Education Remove Promote
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Case study: How to get rid of a negative ‘People also ask’ result

Search Engine Land

We recently found success for a client in the educational services industry struggling with a negative People also ask question about one of their products. The approach Our initial ORM strategy was to try and push out that negative PAA by promoting the positive PAAs, which ranked below it. This worked as a temporary fix.

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YouTube Strategy Lessons from a Channel with 1.6 Million Subscribers

ConversionXL

You can break them up into three main types—education, entertainment, and self-promotional. Educational content covers videos like how-to’s, tutorials, documentaries, product reviews, and many more. The opportunities with an education-based channel are enormous. Self-promotion. Click-through rate (CTR).

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How to audit your YouTube channel for brand success

Search Engine Land

Visibility metrics (impressions and CTR) Impressions refer to how often your video’s thumbnail is shown to people on YouTube, while the CTR shows how often people click on it to watch the video. Having high impressions but low CTR can suggest your title or thumbnail needs a bit of tweaking.

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How SEO and content marketing work together

Search Engine Land

This content is not intended to sell something or promote the brand, but rather educate, entertain, or empower prospects. Ultimately, earning a top 5 spot in organic (non-paid) results in Google promises the best chance people will not just see your listing, but also click on it. What is SEO?

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Enterprise SEO: Don’t Outsmart—Out Execute

ConversionXL

Program building, such as reporting , education, culture building, and enablement and documentation. Our strategy was to rank for surrounding topics with educational and informational content—a way to seed the topic of XM for users who came to our site. Snippet click-through rate (CTR) testing and optimization.

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How to Leverage Social Intent Data in Your Next Nurturing Campaign

Hubspot

At Socedo , our nurture emails get a 1% CTR on average. A 2% CTR is now considered "good". Unlike traditional lead scoring, where your leads' actions are limited by the amount of content you create and promote, tracking keywords and social actions in this way could give you hundreds or even thousands of results.

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The Straightforward Guide to the Google Display Network

Hubspot

Google offers endless options for marketers to promote their products, so how is this network different? The standard CTR for this network is still under 0.5%. It should be no surprise that the click-through rate and conversion rate for GDN are below 1%. Frankly -- because it works.